So, you have actually read about GoHighLevel and currently you’re questioning if it’s the appropriate move for your service. Maybe a person hyped it up. Possibly you saw the buzz online regarding it being an “all-in-one” marketing option. Regardless, you’re below, searching for a real-deal malfunction. No fluff, no sugarcoating. Is GoHighLevel a SaaS Platform..
Well, you remain in the appropriate area.
Because after utilizing GoHighLevel for a couple of years, I have actually seen it all– the highs, the frustrations, and the covert treasures. Let me walk you via what it’s really like to utilize this monster of a platform, so you can choose if it’s a clever fit for you.
GoHighLevel: A Giant
Let’s not hem and haw it– GoHighLevel is insanely effective. It resembles giving your company a Swiss Army knife. You obtain CRM tools, marketing automation, funnels, consultation scheduling, email and SMS campaigns, social media DMs, membership areas, sites, pipelines … the listing goes on.
However below’s the thing no person informs you in advance: it takes time to find out. You will not just register and promptly feel like a marketing wizard. There’s a curve. Yet if you want to climb it? The payoff allows.
What You’ll Love
You Can Finally Ditch All the Other Tools
Ever before seem like your organization is duct-taped along with 10 various apps? One for emails, another for funnels, something else for text, and don’t neglect your reservation software. Oh, and your CRM.
Yeah … stressful.
GoHighLevel modifications that. It changes practically whatever– except your settlement entrance. (We’ll chat extra regarding that later.) You will not need to handle tabs or hope Zapier doesn’t glitch out. Every little thing remains in one place. Which alone? Well worth the rate of admission.
Seriously, I used to throw away hours babysitting integrations. Now, I do not also think about it.
It Maintains Improving. Like, Each day
Most platforms roll out updates a few times a year. Perhaps as soon as a quarter if you’re lucky.
GoHighLevel? They’re on lightning speed.
I have actually seen brand-new features decrease in the very same week– also on the exact same day– multiple times. One day it’s a new integration with Square, the following it’s upgraded video uploads, then suddenly there’s a brand-new social reporting device. It’s wild.
The growth group is regularly listening to users (yes, you) and actually carrying out requests. You desire something included? There’s a good chance it’ll appear on the roadmap and in fact get developed. That kind of responsiveness is unusual.
Communicate With Your Target Market Every Method Possible
This part? Massive.
You’re not just stuck with e-mail and SMS any longer. GoHighLevel allows you speak with your people across platforms– telephone call, voicemail drops, Facebook DMs, Instagram, TikTok, WhatsApp, web site conversation … ball of wax.
And the most effective part? All those messages funnel right into one simple conversation tab. One inbox. Say goodbye to hunting down a roaming Instagram message or forgetting to respond to a text. It’s all there. Clean. Simple. Manageable.
SaaS Mode, The Large Leagues
This one’s a game-changer if you have actually got entrepreneurial blood in your blood vessels.
SaaS mode lets you rebrand the system as your very own software and re-sell it. Seriously. You establish your very own pricing, put your very own logo design on it, and boom– you’ve obtained a whole new income stream.
It’s not quite “set it and forget it”, but it’s most definitely near-passive earnings. And unlike using services, where you’re limited by time and ability, offering a white-labeled platform ranges. Fast.
If you’re already offering customers or you’ve got an audience, this could open a totally brand-new revenue layer for you.
Automation That Frees Up Your Life
Ever obtain stuck doing the same dull tasks over and over? Client onboarding, follow-ups, rescheduling … it eats up your day before you even get to the fun stuff.
GoHighLevel’s automation workflows fix that.
You can build multi-step, multi-channel workflows that trigger based upon actions– send out a follow-up SMS after a person publications, nurture leads through email sequences, auto-tag contacts in your CRM, routine appointments, you name it.
It’s effective– almost intimidatingly so in the beginning. Once you establish it up? Life-changing. You’ll question exactly how you ever managed without it.
It’s Not Just for Agencies; Is GoHighLevel a SaaS Platform
Back in the very early days, GoHighLevel was plainly created with digital marketing firms in mind. And yeah, it’s still killer for agencies. Today? It’s way a lot more accessible.
If you run a neighborhood company– claim a dental professional, a physical fitness studio, a real estate company– this system can be your buddy. You do not need a marketing degree to make it help you.
Even much better, GoHighLevel supplies “snapshots”– essentially prebuilt templates with funnels, automations, emails, and extra tailored for certain sectors. Lots one up and you’re halfway done already.
And at $97/month for the starter plan? It’s a heck of a deal compared to assembling every little thing along with other devices that nickel and penny you into a $500 technology stack.
Currently for the Not-So-Great Parts
Alright, let’s be actual for a sec. GoHighLevel isn’t perfect. It’s loaded with power, however there are a couple of peculiarities you should recognize before diving in.
Some Features Expense Bonus
GoHighLevel bills added for sure things– mainly email, phone, SMS, and AI services. Not a ton of money, yet it’s something to element into your budget.
What bugs me is that the pricing web page does not really mean this out clearly. You need to dig through the help facility to figure it out. Personally? I think they ought to be much more upfront concerning that.
Still, making use of Twilio or Mailgun with GoHighLevel is generally less costly than going all-in on standalone platforms. So in the grand system, you’re still probably conserving money.
The Client Assistance? It’s a Mixed Bag
Right here’s where points obtain a little rough.
On one hand, GoHighLevel supplies Zoom assistance calls– which is outstanding and truthfully above and beyond what the majority of platforms offer you.
However on the other hand? Their live conversation and SMS assistance can be frustratingly slow-moving or purposeless. I’ve had to chase assistance reps for follow-ups more than once. And I’ve received text with flat-out wrong information (like informing me my free trial was finishing … when it had not been).
So yeah– for essential things, book a Zoom. Don’t rely upon chat Is GoHighLevel a SaaS Platform.
The Training Products? Pretty Outdated
This is among my most significant gripes.
Since GoHighLevel updates frequently, their aid docs and video tutorials frequently obtain left in the dust. You’ll be trying to comply with a tutorial, just to realize the screenshots and directions are from, like, 2021.
If you’re brand new and counting on those resources, it can be aggravating. That said, the community is active, and there are lots of upgraded walkthroughs drifting around on YouTube and Facebook groups. You’ll figure it out– simply be ready to Google a few points.
Stripe or Bust
Below’s a strange limitation: to utilize SaaS mode and several of the rebilling features, you need to make use of Stripe.
Currently, Stripe is terrific if you’re in the united state or other supported nations. Yet if you’re not? This could be an issue. There are various other repayment integrations like PayPal and now Square, however they don’t cover every little thing (yet).
Ideally, that’ll transform quickly. Square integration is still brand-new, and there’s broach expanding its capability. Fingers crossed.
It Can Be Frustrating, Specifically for Newbies
Let me state this loud and clear: GoHighLevel is not “plug and play”.
If you’re brand new to sales funnels, automations, or CRMs, the learning contour is actual. You’re not mosting likely to understand whatever in a day.
Honestly, do not also try. Beginning with the fundamentals– maybe consultation organizing or funnel development– and construct from there. Attempting to learn everything simultaneously is a dish for burnout.
Additionally, the user interface isn’t extremely user-friendly. Some setups are in your Agency view, others in your Sub-Accounts. Expect to feel a little lost at first. Completely typical.
Once it clicks? You’ll feel like an illusionist.
Conclusion
Here’s the offer: GoHighLevel isn’t for every person.
If you desire something dead-simple, like Mailchimp or Calendly, this probably isn’t the platform for you. There’s excessive power under the hood for it to be “very easy” out of package.
Yet if you’re constructing a major company and you want one tool to run the entire point– marketing, CRM, sales, automations, support– after that yes, GoHighLevel is 100% worth an appearance.
I don’t be sorry for switching. Not even a little. And once you master it? You’ll probably question just how you ever lived without it.
So proceed, take the jump. Just provide on your own time to discover the ropes.
You’ll thank on your own later on.