So, you have actually read about GoHighLevel and now you’re questioning if it’s the best move for your company. Possibly somebody hyped it up. Maybe you saw the buzz online about it being an “all-in-one” marketing solution. Regardless, you’re right here, trying to find a real-deal malfunction. No fluff, no sugarcoating. How Does GoHighLevel Work..
Well, you’re in the appropriate place.
Since after making use of GoHighLevel for a few years, I have actually seen it all– the highs, the migraines, and the covert treasures. Let me walk you with what it’s in fact like to utilize this beast of a platform, so you can decide if it’s a smart suitable for you.
GoHighLevel: A Powerhouse
Let’s not hem and haw it– GoHighLevel is remarkably powerful. It resembles providing your service a Pocket knife. You get CRM tools, marketing automation, funnels, appointment organizing, email and SMS campaigns, social networks DMs, membership areas, internet sites, pipelines … the listing takes place.
Yet here’s the important things no person informs you upfront: it requires time to discover. You won’t simply sign up and quickly seem like a marketing wizard. There’s a contour. But if you agree to climb it? The payoff allows.
What You’ll Love
You Can Finally Ditch All the Various Other Devices
Ever seem like your service is duct-taped along with 10 different apps? One for e-mails, another for funnels, another thing for SMS, and don’t neglect your booking software program. Oh, and your CRM.
Yeah … stressful.
GoHighLevel modifications that. It changes pretty much whatever– other than your settlement portal. (We’ll chat a lot more regarding that later.) You won’t have to juggle tabs or hope Zapier does not problem out. Everything remains in one area. And that alone? Well worth the cost of admission.
Seriously, I utilized to waste hours babysitting integrations. Currently, I don’t even think of it.
It Keeps Getting Better. Like, Each day
A lot of systems roll out updates a couple of times a year. Maybe once a quarter if you’re fortunate.
GoHighLevel? They get on terminal velocity.
I have actually seen brand-new features drop in the same week– also on the same day– multiple times. One day it’s a brand-new integration with Square, the following it’s updated video uploads, after that instantly there’s a new social coverage tool. It’s wild.
The advancement team is frequently paying attention to users (yes, you) and in fact carrying out demands. You want something included? There’s a good chance it’ll show up on the roadmap and in fact get developed. That sort of responsiveness is rare.
Connect With Your Audience Every Way Possible
This component? Substantial.
You’re not just stuck with e-mail and SMS any longer. GoHighLevel lets you talk to your individuals throughout platforms– phone calls, voicemail decreases, Facebook DMs, Instagram, TikTok, WhatsApp, website chat … ball of wax.
And the best component? All those messages funnel into one basic conversation tab. One inbox. Say goodbye to hunting down a stray Instagram message or neglecting to respond to a text. It’s all there. Tidy. Simple. Convenient.
SaaS Mode, The Big Leagues
This one’s a game-changer if you have actually got business blood in your blood vessels.
SaaS mode lets you rebrand the system as your very own software application and re-sell it. Seriously. You set your own pricing, slap your own logo design on it, and boom– you’ve obtained a whole brand-new revenue stream.
It’s not quite “set it and forget it”, however it’s most definitely near-passive income. And unlike supplying solutions, where you’re limited by time and ability, offering a white-labeled system scales. Rapid.
If you’re already serving clients or you have actually obtained a target market, this could unlock a completely new revenue layer for you.
Automation That Liberates Your Life
Ever before obtain stuck doing the exact same uninteresting tasks over and over? Customer onboarding, follow-ups, rescheduling … it eats up your day prior to you also reach the enjoyable things.
GoHighLevel’s automation workflows fix that.
You can build multi-step, multi-channel workflows that trigger based on activities– send out a follow-up SMS after a person publications, support leads through email sequences, auto-tag calls in your CRM, routine visits, you call it.
It’s powerful– nearly intimidatingly so in the beginning. But once you set it up? Life-altering. You’ll question just how you ever before took care of without it.
It’s Not Just for Agencies; How Does GoHighLevel Work
Back in the early days, GoHighLevel was plainly designed with digital marketing firms in mind. And yeah, it’s still awesome for companies. But now? It’s way more accessible.
If you run a neighborhood service– say a dental professional, a fitness studio, a property firm– this system can be your best friend. You do not require a marketing degree to make it help you.
Even better, GoHighLevel supplies “snapshots”– generally prebuilt templates with funnels, automations, e-mails, and extra customized for details sectors. Tons one up and you’re midway done already.
And at $97/month for the starter plan? It’s a hell of an offer compared to piecing whatever along with various other tools that nickel and dime you into a $500 technology pile.
Currently for the Not-So-Great Parts
Alright, let’s be genuine for a sec. GoHighLevel isn’t flawless. It’s packed with power, yet there are a few quirks you should know before diving in.
Some Features Expense Bonus
GoHighLevel charges extra for certain things– primarily email, phone, SMS, and AI solutions. Not a ton of cash, yet it’s something to element right into your budget.
What insects me is that the pricing web page does not really spell this out clearly. You have to dig through the aid center to figure it out. Personally? I believe they ought to be extra ahead of time about that.
Still, making use of Twilio or Mailgun with GoHighLevel is usually cheaper than going all-in on standalone platforms. So in the grand plan, you’re still probably conserving money.
The Client Support? It’s a Variety
Below’s where points obtain a little rocky.
On one hand, GoHighLevel provides Zoom assistance calls– which is fantastic and truthfully above and beyond what many systems provide you.
However on the other hand? Their online conversation and SMS assistance can be frustratingly slow-moving or purposeless. I’ve needed to go after assistance representatives for follow-ups more than when. And I’ve received sms message with flat-out incorrect details (like informing me my free trial was finishing … when it wasn’t).
So yeah– for vital things, book a Zoom. Don’t count on chat How Does GoHighLevel Work.
The Training Products? Pretty Outdated
This is just one of my biggest gripes.
Due to the fact that GoHighLevel updates regularly, their assistance docs and video tutorials usually obtain left in the dust. You’ll be trying to follow a tutorial, just to understand the screenshots and instructions are from, like, 2021.
If you’re all new and counting on those sources, it can be irritating. That said, the community is energetic, and there are tons of upgraded walkthroughs drifting around on YouTube and Facebook groups. You’ll figure it out– just be ready to Google a couple of points.
Stripe or Bust
Below’s a strange restriction: to use SaaS mode and some of the rebilling features, you need to utilize Stripe.
Now, Stripe is excellent if you’re in the U.S. or other supported countries. However if you’re not? This could be a problem. There are various other payment integrations like PayPal and now Square, yet they don’t cover everything (yet).
Hopefully, that’ll change quickly. Square integration is still brand-new, and there’s talk of increasing its capability. Fingers crossed.
It Can Be Frustrating, Specifically for Newbies
Let me claim this loud and clear: GoHighLevel is not “plug and play”.
If you’re new to sales funnels, automations, or CRMs, the learning contour is actual. You’re not mosting likely to understand everything in a day.
Truthfully, do not also attempt. Begin with the fundamentals– possibly appointment scheduling or funnel creation– and develop from there. Attempting to discover whatever at the same time is a dish for burnout.
Likewise, the user interface isn’t extremely intuitive. Some setups remain in your Agency view, others in your Sub-Accounts. Expect to really feel a little lost initially. Totally regular.
Once it clicks? You’ll seem like an illusionist.
Final thought
Below’s the bargain: GoHighLevel isn’t for every person.
If you desire something dead-simple, like Mailchimp or Calendly, this probably isn’t the platform for you. There’s too much power under the hood for it to be “very easy” out of package.
Yet if you’re developing a significant company and you want one tool to run the entire thing– marketing, CRM, sales, automations, support– then indeed, GoHighLevel is 100% worth an appearance.
I do not regret changing. Not even a little. And once you master it? You’ll possibly ask yourself just how you ever lived without it.
So go ahead, take the leap. Just give yourself time to find out the ropes.
You’ll thank on your own later.