So, you’ve found out about GoHighLevel and currently you’re asking yourself if it’s the ideal move for your organization. Possibly someone hyped it up. Possibly you saw the buzz online regarding it being an “all-in-one” marketing solution. Regardless, you’re here, trying to find a real-deal malfunction. No fluff, no sugarcoating. GoHighLevel ZappyChat..
Well, you remain in the appropriate location.
Since after utilizing GoHighLevel for a few years, I’ve seen it all– the highs, the frustrations, and the hidden treasures. Let me walk you through what it’s in fact like to utilize this beast of a system, so you can make a decision if it’s a wise fit for you.
GoHighLevel: A Giant
Let’s not dance around it– GoHighLevel is insanely powerful. It’s like offering your business a Swiss Army knife. You obtain CRM tools, marketing automation, funnels, visit scheduling, e-mail and SMS campaigns, social media DMs, membership locations, websites, pipelines … the checklist goes on.
Yet below’s things nobody informs you upfront: it requires time to discover. You won’t just join and immediately feel like a marketing wizard. There’s a contour. But if you agree to climb it? The benefit is big.
What You’ll Love
You Can Ultimately Ditch All the Various Other Devices
Ever seem like your organization is duct-taped along with 10 various applications? One for emails, another for funnels, another thing for text, and do not forget your booking software application. Oh, and your CRM.
Yeah … tiring.
GoHighLevel adjustments that. It changes practically whatever– except your repayment portal. (We’ll speak more regarding that later on.) You will not have to handle tabs or hope Zapier does not glitch out. Whatever remains in one location. And that alone? Well worth the cost of admission.
Seriously, I utilized to squander hours babysitting integrations. Now, I do not even think of it.
It Maintains Improving. Like, Daily
Most systems turn out updates a couple of times a year. Maybe when a quarter if you’re fortunate.
GoHighLevel? They get on lightning speed.
I have actually seen brand-new features drop in the same week– even on the same day– numerous times. Someday it’s a brand-new integration with Square, the next it’s upgraded video uploads, after that unexpectedly there’s a brand-new social coverage device. It’s wild.
The advancement team is continuously listening to users (yes, you) and really applying requests. You want something included? There’s a likelihood it’ll appear on the roadmap and in fact obtain developed. That type of responsiveness is uncommon.
Communicate With Your Target Market Every Method Feasible
This component? Enormous.
You’re not simply stuck to e-mail and SMS anymore. GoHighLevel lets you talk to your people throughout systems– call, voicemail drops, Facebook DMs, Instagram, TikTok, WhatsApp, internet site chat … ball of wax.
And the very best part? All those messages funnel into one straightforward discussion tab. One inbox. Say goodbye to searching down a stray Instagram message or neglecting to reply to a text. It’s in place. Clean. Simple. Manageable.
SaaS Mode, The Huge Leagues
This’s a game-changer if you’ve obtained business blood in your capillaries.
SaaS mode allows you rebrand the platform as your very own software program and market it. Seriously. You establish your very own pricing, slap your own logo design on it, and boom– you’ve obtained an entire brand-new income stream.
It’s not quite “set it and forget it”, however it’s absolutely near-passive income. And unlike supplying services, where you’re restricted by time and ability, offering a white-labeled system ranges. Rapid.
If you’re already serving customers or you have actually obtained a target market, this might unlock an entirely brand-new revenue layer for you.
Automation That Maximizes Your Life
Ever before get stuck doing the same uninteresting jobs over and over? Client onboarding, follow-ups, rescheduling … it consumes your day before you also get to the fun stuff.
GoHighLevel’s automation workflows resolve that.
You can construct multi-step, multi-channel workflows that activate based upon activities– send a follow-up SMS after a person publications, support leads with e-mail sequences, auto-tag calls in your CRM, schedule appointments, you call it.
It’s powerful– almost intimidatingly so initially. But once you set it up? Life-altering. You’ll ask yourself how you ever took care of without it.
It’s Not Just for Agencies; GoHighLevel ZappyChat
Back in the very early days, GoHighLevel was plainly created with digital marketing agencies in mind. And yeah, it’s still killer for firms. Today? It’s means much more obtainable.
If you run a local organization– say a dentist, a fitness studio, a realty company– this system can be your best friend. You don’t require a marketing degree to make it help you.
Even much better, GoHighLevel offers “snapshots”– generally prebuilt templates with funnels, automations, emails, and much more tailored for particular sectors. Tons one up and you’re midway done currently.
And at $97/month for the starter plan? It’s a hell of a bargain compared to piecing everything together with other tools that nickel and penny you right into a $500 tech stack.
Now for the Not-So-Great Components
Alright, let’s be real for a sec. GoHighLevel isn’t flawless. It’s packed with power, but there are a few quirks you should recognize prior to diving in.
Some Features Cost Extra
GoHighLevel bills additional for certain things– primarily email, phone, SMS, and AI services. Not a lots of money, but it’s something to factor right into your budget.
What pests me is that the pricing web page does not truly spell this out clearly. You need to dig via the help center to figure it out. Directly? I assume they must be much more ahead of time regarding that.
Still, using Twilio or Mailgun with GoHighLevel is typically more affordable than going all-in on standalone platforms. So in the grand plan, you’re still possibly conserving money.
The Client Support? It’s a Variety
Here’s where points obtain a little rocky.
On one hand, GoHighLevel supplies Zoom support calls– which is amazing and truthfully above and beyond what many platforms provide you.
But on the other hand? Their real-time chat and SMS assistance can be frustratingly slow-moving or purposeless. I’ve needed to chase after support representatives for follow-ups greater than once. And I’ve received text with flat-out incorrect info (like informing me my free trial was ending … when it wasn’t).
So yeah– for essential stuff, book a Zoom. Don’t count on chat GoHighLevel ZappyChat.
The Training Products? Pretty Outdated
This is one of my greatest gripes.
Because GoHighLevel updates constantly, their aid docs and video tutorials frequently get left in the dust. You’ll be attempting to adhere to a tutorial, only to realize the screenshots and directions are from, like, 2021.
If you’re new and counting on those sources, it can be irritating. That claimed, the community is active, and there are lots of updated walkthroughs drifting around on YouTube and Facebook teams. You’ll figure it out– just prepare to Google a few things.
Stripe or Bust
Here’s an unusual limitation: to utilize SaaS mode and some of the rebilling features, you need to make use of Stripe.
Now, Stripe is terrific if you’re in the united state or other supported countries. But if you’re not? This could be an issue. There are various other repayment integrations like PayPal and currently Square, however they don’t cover every little thing (yet).
Ideally, that’ll alter soon. Square integration is still new, and there’s broach broadening its functionality. Fingers went across.
It Can Be Overwhelming, Specifically for Newbies
Let me claim this loud and clear: GoHighLevel is not “plug and play”.
If you’re new to sales funnels, automations, or CRMs, the learning curve is actual. You’re not mosting likely to grasp whatever in a day.
Honestly, don’t also attempt. Start with the fundamentals– maybe consultation scheduling or funnel production– and build from there. Trying to find out everything at once is a dish for exhaustion.
Also, the user interface isn’t incredibly instinctive. Some setups are in your Agency view, others in your Sub-Accounts. Expect to really feel a little lost at first. Entirely regular.
Once it clicks? You’ll feel like a magician.
Final thought
Here’s the deal: GoHighLevel isn’t for everybody.
If you want something dead-simple, like Mailchimp or Calendly, this most likely isn’t the system for you. There’s too much power under the hood for it to be “simple” out of the box.
But if you’re developing a serious company and you want one device to run the entire point– marketing, CRM, sales, automations, support– after that of course, GoHighLevel is 100% worth a look.
I do not be sorry for switching. Not even a little. And when you master it? You’ll possibly wonder how you ever before lived without it.
So go on, take the jump. Simply offer on your own time to discover the ropes.
You’ll thank yourself later on.