So, you’ve become aware of GoHighLevel and now you’re asking yourself if it’s the right move for your organization. Perhaps somebody hyped it up. Perhaps you saw the buzz online concerning it being an “all-in-one” marketing remedy. Regardless, you’re below, trying to find a real-deal breakdown. No fluff, no sugarcoating. GoHighLevel Real Estate Agent Playbook..
Well, you’re in the best place.
Due to the fact that after using GoHighLevel for a few years, I’ve seen it all– the highs, the frustrations, and the surprise treasures. Let me walk you through what it’s really like to utilize this beast of a platform, so you can determine if it’s a smart fit for you.
GoHighLevel: A Giant
Let’s not hem and haw it– GoHighLevel is insanely effective. It’s like providing your business a Swiss Army knife. You obtain CRM devices, marketing automation, funnels, consultation organizing, e-mail and SMS campaigns, social media sites DMs, subscription areas, sites, pipelines … the listing goes on.
Yet right here’s things no one tells you upfront: it requires time to learn. You won’t just join and immediately feel like a marketing wizard. There’s a contour. Yet if you want to climb it? The payback allows.
What You’ll Love
You Can Finally Ditch All the Other Tools
Ever seem like your organization is duct-taped along with 10 different applications? One for emails, an additional for funnels, something else for text, and don’t neglect your reservation software program. Oh, and your CRM.
Yeah … tiring.
GoHighLevel changes that. It replaces virtually everything– except your settlement portal. (We’ll talk a lot more about that later on.) You won’t need to handle tabs or hope Zapier does not problem out. Whatever’s in one area. And that alone? Worth the rate of admission.
Seriously, I used to waste hours babysitting integrations. Now, I don’t even think about it.
It Keeps Getting Better. Like, Each day
The majority of platforms present updates a couple of times a year. Perhaps as soon as a quarter if you’re lucky.
GoHighLevel? They’re on terminal velocity.
I’ve seen brand-new features decrease in the same week– also on the very same day– multiple times. One day it’s a brand-new integration with Square, the next it’s updated video uploads, then instantly there’s a brand-new social coverage tool. It’s wild.
The advancement team is frequently listening to customers (yes, you) and actually carrying out demands. You desire something included? There’s a good chance it’ll appear on the roadmap and actually get constructed. That type of responsiveness is uncommon.
Interact With Your Target Market Every Method Possible
This part? Large.
You’re not just stuck with email and SMS anymore. GoHighLevel allows you talk with your individuals throughout platforms– telephone call, voicemail decreases, Facebook DMs, Instagram, TikTok, WhatsApp, web site chat … the whole shebang.
And the most effective part? All those messages funnel right into one straightforward discussion tab. One inbox. Say goodbye to searching down a stray Instagram message or failing to remember to respond to a text. It’s all there. Clean. Simple. Workable.
SaaS Mode, The Large Leagues
This’s a game-changer if you’ve got business blood in your veins.
SaaS mode lets you rebrand the system as your very own software and resell it. Seriously. You set your own pricing, put your own logo on it, and boom– you’ve got an entire new revenue stream.
It’s not quite “establish it and forget it”, yet it’s definitely near-passive income. And unlike supplying solutions, where you’re limited by time and capacity, offering a white-labeled platform scales. Quick.
If you’re already serving customers or you have actually got an audience, this might open a completely new earnings layer for you.
Automation That Maximizes Your Life
Ever before get stuck doing the same dull jobs over and over? Customer onboarding, follow-ups, rescheduling … it consumes your day prior to you even get to the fun stuff.
GoHighLevel’s automation workflows address that.
You can construct multi-step, multi-channel workflows that trigger based on actions– send out a follow-up SMS after somebody publications, nurture leads with email sequences, auto-tag get in touches with in your CRM, routine visits, you call it.
It’s effective– virtually intimidatingly so in the beginning. But once you set it up? Life-changing. You’ll wonder how you ever before managed without it.
It’s Not Just for Agencies; GoHighLevel Real Estate Agent Playbook
Back in the very early days, GoHighLevel was plainly developed with digital marketing agencies in mind. And yeah, it’s still awesome for firms. Now? It’s way extra easily accessible.
If you run a local service– say a dental practitioner, a physical fitness workshop, a realty firm– this system can be your buddy. You don’t require a marketing degree to make it work for you.
Also much better, GoHighLevel provides “snapshots”– generally prebuilt templates with funnels, automations, emails, and a lot more customized for details markets. Tons one up and you’re halfway done currently.
And at $97/month for the starter plan? It’s a heck of a bargain compared to piecing every little thing along with other tools that nickel and dime you into a $500 technology stack.
Currently for the Not-So-Great Components
Alright, let’s be actual for a sec. GoHighLevel isn’t remarkable. It’s packed with power, yet there are a few quirks you ought to recognize before diving in.
Some Features Cost Additional
GoHighLevel bills extra for certain points– mostly email, phone, SMS, and AI solutions. Not a ton of money, however it’s something to factor into your budget.
What pests me is that the pricing web page does not truly mean this out plainly. You have to dig through the assistance facility to figure it out. Directly? I assume they should be more ahead of time regarding that.
Still, making use of Twilio or Mailgun with GoHighLevel is generally cheaper than going all-in on standalone platforms. So in the grand scheme, you’re still probably saving cash.
The Customer Assistance? It’s a Mixed Bag
Right here’s where things get a little rocky.
On one hand, GoHighLevel provides Zoom assistance calls– which is incredible and truthfully above and past what a lot of platforms give you.
But on the other hand? Their live chat and SMS assistance can be frustratingly sluggish or purposeless. I have actually needed to chase after support associates for follow-ups greater than when. And I have actually received text with flat-out incorrect details (like telling me my free trial was finishing … when it had not been).
So yeah– for essential things, publication a Zoom. Don’t depend on conversation GoHighLevel Real Estate Agent Playbook.
The Training Products? Pretty Outdated
This is among my biggest gripes.
Because GoHighLevel updates frequently, their aid docs and video tutorials usually get left in the dust. You’ll be trying to follow a tutorial, just to realize the screenshots and instructions are from, like, 2021.
If you’re all new and relying upon those resources, it can be frustrating. That claimed, the community is energetic, and there are tons of updated walkthroughs drifting around on YouTube and Facebook teams. You’ll figure it out– just be ready to Google a couple of things.
Stripe or Bust
Here’s a weird limitation: to make use of SaaS mode and a few of the rebilling features, you need to utilize Stripe.
Now, Stripe is excellent if you remain in the U.S. or other supported countries. But if you’re not? This could be a trouble. There are various other payment integrations like PayPal and currently Square, but they don’t cover everything (yet).
Ideally, that’ll transform quickly. Square integration is still brand-new, and there’s talk of increasing its performance. Fingers crossed.
It Can Be Overwhelming, Particularly for Newbies
Let me state this loud and clear: GoHighLevel is not “plug and play”.
If you’re all new to sales funnels, automations, or CRMs, the learning curve is actual. You’re not mosting likely to master whatever in a day.
Truthfully, do not also attempt. Start with the essentials– maybe appointment scheduling or funnel production– and develop from there. Attempting to discover every little thing at once is a recipe for exhaustion.
Also, the user interface isn’t very instinctive. Some setups remain in your Agency view, others in your Sub-Accounts. Anticipate to really feel a little lost at first. Entirely regular.
But once it clicks? You’ll feel like an illusionist.
Verdict
Right here’s the offer: GoHighLevel isn’t for everyone.
If you want something dead-simple, like Mailchimp or Calendly, this possibly isn’t the platform for you. There’s way too much power under the hood for it to be “easy” out of the box.
Yet if you’re developing a major organization and you desire one device to run the whole point– marketing, CRM, sales, automations, assistance– after that of course, GoHighLevel is 100% worth an appearance.
I don’t regret changing. Not even a little. And as soon as you get the hang of it? You’ll probably question exactly how you ever before lived without it.
So go ahead, take the jump. Simply offer on your own time to discover the ropes.
You’ll thank yourself later.