So, you have actually become aware of GoHighLevel and now you’re asking yourself if it’s the appropriate move for your business. Possibly someone hyped it up. Possibly you saw the buzz online concerning it being an “all-in-one” marketing remedy. In either case, you’re right here, searching for a real-deal break down. No fluff, no sugarcoating. GoHighLevel Local Business Playbook..
Well, you’re in the appropriate location.
Since after making use of GoHighLevel for a couple of years, I have actually seen it all– the highs, the frustrations, and the concealed treasures. Let me stroll you through what it’s actually like to use this monster of a system, so you can choose if it’s a smart fit for you.
GoHighLevel: A Giant
Let’s not dance around it– GoHighLevel is remarkably powerful. It’s like giving your business a Pocket knife. You obtain CRM tools, marketing automation, funnels, consultation scheduling, email and SMS campaigns, social networks DMs, membership locations, internet sites, pipelines … the checklist takes place.
Yet right here’s things nobody informs you ahead of time: it requires time to find out. You won’t simply register and promptly feel like a marketing wizard. There’s a contour. However if you want to climb it? The payback is big.
What You’ll Love
You Can Ultimately Ditch All the Other Devices
Ever before feel like your business is duct-taped together with 10 different apps? One for e-mails, another for funnels, another thing for text, and don’t forget your reservation software. Oh, and your CRM.
Yeah … exhausting.
GoHighLevel modifications that. It changes basically whatever– other than your payment portal. (We’ll talk more about that later.) You won’t have to handle tabs or hope Zapier doesn’t glitch out. Everything’s in one area. And that alone? Well worth the rate of admission.
Seriously, I made use of to throw away hours babysitting integrations. Currently, I don’t also think about it.
It Maintains Getting Better. Like, Each day
Many systems turn out updates a few times a year. Maybe as soon as a quarter if you’re fortunate.
GoHighLevel? They get on terminal velocity.
I have actually seen brand-new features drop in the exact same week– even on the very same day– multiple times. Eventually it’s a brand-new integration with Square, the following it’s upgraded video uploads, then suddenly there’s a new social reporting device. It’s wild.
The growth team is constantly listening to users (yes, you) and actually implementing demands. You want something included? There’s a likelihood it’ll appear on the roadmap and actually obtain constructed. That kind of responsiveness is unusual.
Interact With Your Target Market Every Method Possible
This component? Massive.
You’re not simply stuck to email and SMS anymore. GoHighLevel lets you talk with your individuals across systems– call, voicemail declines, Facebook DMs, Instagram, TikTok, WhatsApp, website conversation … the whole shebang.
And the very best component? All those messages funnel right into one simple discussion tab. One inbox. No more hunting down a stray Instagram message or failing to remember to respond to a message. It’s in place. Clean. Simple. Convenient.
SaaS Mode, The Big Leagues
This one’s a game-changer if you have actually obtained business blood in your blood vessels.
SaaS mode allows you rebrand the platform as your own software and resell it. Seriously. You establish your own pricing, slap your own logo on it, and boom– you’ve obtained a whole brand-new profits stream.
It’s not quite “establish it and forget it”, but it’s certainly near-passive earnings. And unlike using services, where you’re limited by time and capacity, offering a white-labeled platform scales. Quick.
If you’re already offering clients or you’ve obtained an audience, this can unlock a totally brand-new revenue layer for you.
Automation That Frees Up Your Life
Ever obtain stuck doing the same monotonous tasks over and over? Client onboarding, follow-ups, rescheduling … it consumes your day prior to you also reach the fun stuff.
GoHighLevel’s automation workflows address that.
You can construct multi-step, multi-channel workflows that activate based on activities– send a follow-up SMS after somebody books, nurture leads via email series, auto-tag get in touches with in your CRM, schedule appointments, you name it.
It’s powerful– practically intimidatingly so in the beginning. Once you set it up? Life-altering. You’ll ask yourself exactly how you ever managed without it.
It’s Not Just for Agencies; GoHighLevel Local Business Playbook
Back in the early days, GoHighLevel was clearly made with digital marketing companies in mind. And yeah, it’s still killer for agencies. But now? It’s means more obtainable.
If you run a regional company– state a dentist, a physical fitness studio, a property agency– this platform can be your best friend. You do not require a marketing level to make it help you.
Even much better, GoHighLevel offers “snapshots”– essentially prebuilt templates with funnels, automations, e-mails, and much more customized for specific sectors. Load one up and you’re halfway done currently.
And at $97/month for the starter plan? It’s a hell of a deal compared to piecing whatever along with other tools that nickel and dime you into a $500 tech pile.
Currently for the Not-So-Great Parts
Alright, let’s be genuine for a sec. GoHighLevel isn’t flawless. It’s loaded with power, yet there are a few peculiarities you should know before diving in.
Some Features Price Additional
GoHighLevel charges added for certain things– mostly e-mail, phone, SMS, and AI services. Not a lots of money, but it’s something to element right into your spending plan.
What insects me is that the pricing web page does not truly spell this out clearly. You have to dig through the aid facility to figure it out. Personally? I think they need to be much more ahead of time concerning that.
Still, using Twilio or Mailgun with GoHighLevel is typically more affordable than going all-in on standalone systems. So in the grand scheme, you’re still possibly saving cash.
The Customer Assistance? It’s a Mixed Bag
Here’s where things obtain a little rocky.
On one hand, GoHighLevel offers Zoom assistance calls– which is remarkable and honestly above and past what the majority of platforms give you.
However on the other hand? Their live chat and SMS assistance can be frustratingly sluggish or unhelpful. I have actually had to chase after support representatives for follow-ups more than as soon as. And I have actually received text with flat-out incorrect information (like telling me my free trial was finishing … when it wasn’t).
So yeah– for vital things, book a Zoom. Don’t count on chat GoHighLevel Local Business Playbook.
The Training Products? Pretty Outdated
This is among my biggest complaints.
Because GoHighLevel updates constantly, their aid docs and video tutorials frequently get left in the dust. You’ll be trying to adhere to a tutorial, only to recognize the screenshots and instructions are from, like, 2021.
If you’re brand new and counting on those sources, it can be frustrating. That said, the community is active, and there are tons of upgraded walkthroughs floating around on YouTube and Facebook teams. You’ll figure it out– just prepare to Google a couple of things.
Stripe or Bust
Here’s a strange limitation: to utilize SaaS mode and a few of the rebilling features, you have to make use of Stripe.
Currently, Stripe is wonderful if you’re in the united state or various other supported nations. But if you’re not? This could be a trouble. There are other repayment integrations like PayPal and now Square, yet they don’t cover every little thing (yet).
Hopefully, that’ll change soon. Square integration is still brand-new, and there’s talk of increasing its capability. Fingers went across.
It Can Be Frustrating, Specifically for Newbies
Let me state this loud and clear: GoHighLevel is not “plug and play”.
If you’re new to sales funnels, automations, or CRMs, the learning contour is real. You’re not mosting likely to master every little thing in a day.
Honestly, do not also try. Begin with the essentials– possibly consultation scheduling or funnel production– and build from there. Attempting to discover everything simultaneously is a recipe for fatigue.
Likewise, the interface isn’t super user-friendly. Some settings remain in your Agency view, others in your Sub-Accounts. Anticipate to feel a little lost initially. Absolutely typical.
But once it clicks? You’ll seem like an illusionist.
Conclusion
Here’s the bargain: GoHighLevel isn’t for everybody.
If you want something dead-simple, like Mailchimp or Calendly, this probably isn’t the platform for you. There’s too much power under the hood for it to be “very easy” out of the box.
Yet if you’re constructing a serious company and you want one device to run the entire thing– marketing, CRM, sales, automations, assistance– after that of course, GoHighLevel is 100% worth an appearance.
I don’t regret switching. Not even a little. And when you master it? You’ll possibly ask yourself just how you ever before lived without it.
So proceed, take the jump. Just give on your own time to learn the ropes.
You’ll thank yourself later on.