So, you’ve read about GoHighLevel and now you’re asking yourself if it’s the right move for your service. Perhaps someone hyped it up. Maybe you saw the buzz online about it being an “all-in-one” marketing remedy. In any case, you’re here, looking for a real-deal break down. No fluff, no sugarcoating. GoHighLevel General Atlantic..
Well, you’re in the ideal place.
Since after using GoHighLevel for a couple of years, I’ve seen it all– the highs, the headaches, and the covert treasures. Let me stroll you via what it’s really like to utilize this beast of a platform, so you can make a decision if it’s a clever suitable for you.
GoHighLevel: A Giant
Let’s not dance around it– GoHighLevel is hugely powerful. It resembles giving your company a Pocket knife. You obtain CRM devices, marketing automation, funnels, consultation organizing, e-mail and SMS campaigns, social media DMs, subscription locations, web sites, pipelines … the checklist goes on.
Yet right here’s things nobody tells you in advance: it requires time to discover. You won’t simply join and quickly seem like a marketing wizard. There’s a contour. However if you agree to climb it? The payoff allows.
What You’ll Love
You Can Finally Ditch All the Various Other Tools
Ever feel like your business is duct-taped together with 10 different applications? One for e-mails, an additional for funnels, another thing for SMS, and don’t forget your reservation software program. Oh, and your CRM.
Yeah … tiring.
GoHighLevel changes that. It changes basically every little thing– other than your settlement portal. (We’ll talk a lot more regarding that later on.) You won’t need to handle tabs or hope Zapier doesn’t glitch out. Whatever’s in one place. And that alone? Worth the rate of admission.
Seriously, I used to squander hours babysitting integrations. Now, I do not also think of it.
It Keeps Improving. Like, Everyday
Most systems turn out updates a few times a year. Possibly when a quarter if you’re fortunate.
GoHighLevel? They’re on warp speed.
I have actually seen brand-new features drop in the exact same week– even on the very same day– several times. One day it’s a new integration with Square, the following it’s updated video uploads, after that suddenly there’s a new social coverage device. It’s wild.
The growth team is continuously listening to individuals (yes, you) and really executing demands. You desire something added? There’s a likelihood it’ll turn up on the roadmap and really get built. That type of responsiveness is uncommon.
Communicate With Your Audience Every Means Feasible
This component? Massive.
You’re not simply stuck to email and SMS any longer. GoHighLevel allows you talk with your people across platforms– telephone call, voicemail drops, Facebook DMs, Instagram, TikTok, WhatsApp, website conversation … the whole shebang.
And the most effective part? All those messages funnel right into one simple discussion tab. One inbox. Say goodbye to searching down a roaming Instagram message or forgetting to reply to a message. It’s in place. Clean. Simple. Convenient.
SaaS Mode, The Big Leagues
This’s a game-changer if you have actually got entrepreneurial blood in your veins.
SaaS mode lets you rebrand the platform as your own software application and market it. Seriously. You set your own pricing, slap your very own logo on it, and boom– you have actually got a whole brand-new revenue stream.
It’s not quite “set it and forget it”, however it’s certainly near-passive earnings. And unlike offering services, where you’re restricted by time and capability, offering a white-labeled platform ranges. Fast.
If you’re already offering clients or you’ve obtained a target market, this could open a completely brand-new revenue layer for you.
Automation That Maximizes Your Life
Ever obtain stuck doing the very same boring jobs over and over? Customer onboarding, follow-ups, rescheduling … it consumes your day prior to you even reach the enjoyable things.
GoHighLevel’s automation workflows address that.
You can build multi-step, multi-channel workflows that cause based upon activities– send out a follow-up SMS after somebody books, nurture leads with email series, auto-tag calls in your CRM, timetable visits, you call it.
It’s effective– virtually intimidatingly so initially. But once you establish it up? Life-changing. You’ll question just how you ever before handled without it.
It’s Not Just for Agencies; GoHighLevel General Atlantic
Back in the very early days, GoHighLevel was clearly developed with digital marketing agencies in mind. And yeah, it’s still awesome for agencies. But now? It’s means much more available.
If you run a regional company– say a dentist, a fitness workshop, a property company– this system can be your buddy. You don’t require a marketing degree to make it benefit you.
Even much better, GoHighLevel supplies “snapshots”– generally prebuilt templates with funnels, automations, e-mails, and a lot more tailored for certain markets. Load one up and you’re midway done currently.
And at $97/month for the starter plan? It’s a hell of an offer compared to piecing every little thing along with various other tools that nickel and dime you into a $500 tech pile.
Now for the Not-So-Great Components
Alright, let’s be real for a sec. GoHighLevel isn’t perfect. It’s loaded with power, yet there are a few quirks you must know before diving in.
Some Features Expense Additional
GoHighLevel bills extra for certain points– primarily email, phone, SMS, and AI services. Not a ton of cash, yet it’s something to factor into your budget plan.
What insects me is that the pricing web page doesn’t actually spell this out clearly. You have to dig through the aid center to figure it out. Directly? I believe they ought to be a lot more upfront about that.
Still, utilizing Twilio or Mailgun with GoHighLevel is usually less expensive than going all-in on standalone platforms. So in the grand plan, you’re still probably conserving cash.
The Client Assistance? It’s a Variety
Right here’s where points get a little rocky.
On one hand, GoHighLevel provides Zoom assistance calls– which is amazing and truthfully above and beyond what most systems give you.
Yet on the other hand? Their live conversation and SMS support can be frustratingly sluggish or unhelpful. I’ve needed to chase assistance reps for follow-ups greater than when. And I have actually obtained text messages with flat-out wrong info (like informing me my free trial was ending … when it wasn’t).
So yeah– for essential things, book a Zoom. Don’t rely on conversation GoHighLevel General Atlantic.
The Training Products? Pretty Outdated
This is one of my largest gripes.
Because GoHighLevel updates continuously, their assistance docs and video tutorials often get left in the dust. You’ll be attempting to adhere to a tutorial, just to recognize the screenshots and instructions are from, like, 2021.
If you’re brand new and depending on those resources, it can be frustrating. That stated, the community is active, and there are tons of updated walkthroughs drifting around on YouTube and Facebook teams. You’ll figure it out– just prepare to Google a few things.
Stripe or Bust
Here’s an unusual restriction: to utilize SaaS mode and some of the rebilling features, you have to make use of Stripe.
Now, Stripe is excellent if you remain in the U.S. or other supported nations. However if you’re not? This could be a problem. There are various other repayment integrations like PayPal and currently Square, but they do not cover whatever (yet).
Hopefully, that’ll alter quickly. Square integration is still new, and there’s broach expanding its performance. Fingers went across.
It Can Be Frustrating, Specifically for Newbies
Let me claim this loud and clear: GoHighLevel is not “plug and play”.
If you’re brand new to sales funnels, automations, or CRMs, the learning curve is real. You’re not mosting likely to grasp whatever in a day.
Truthfully, don’t even attempt. Start with the essentials– possibly visit scheduling or funnel creation– and develop from there. Trying to find out everything at once is a dish for exhaustion.
Also, the user interface isn’t extremely user-friendly. Some setups remain in your Agency view, others in your Sub-Accounts. Anticipate to really feel a little lost initially. Totally regular.
But once it clicks? You’ll feel like an illusionist.
Verdict
Here’s the bargain: GoHighLevel isn’t for everyone.
If you desire something dead-simple, like Mailchimp or Calendly, this most likely isn’t the system for you. There’s too much power under the hood for it to be “easy” out of package.
But if you’re building a significant business and you want one device to run the whole point– marketing, CRM, sales, automations, support– then of course, GoHighLevel is 100% worth an appearance.
I don’t regret changing. Not even a little. And when you master it? You’ll possibly ask yourself exactly how you ever lived without it.
So go ahead, take the jump. Just offer on your own time to discover the ropes.
You’ll thank on your own later on.