So, you have actually read about GoHighLevel and now you’re asking yourself if it’s the ideal move for your company. Possibly someone hyped it up. Perhaps you saw the buzz online about it being an “all-in-one” marketing solution. In any case, you’re right here, seeking a real-deal breakdown. No fluff, no sugarcoating. GoHighLevel For Loan Officers..
Well, you remain in the ideal area.
Since after making use of GoHighLevel for a couple of years, I have actually seen it all– the highs, the headaches, and the hidden treasures. Let me walk you with what it’s actually like to utilize this monster of a system, so you can determine if it’s a smart fit for you.
GoHighLevel: A Giant
Let’s not dance around it– GoHighLevel is remarkably powerful. It resembles providing your company a Pocket knife. You get CRM tools, marketing automation, funnels, visit organizing, email and SMS campaigns, social media DMs, membership locations, internet sites, pipelines … the checklist goes on.
However right here’s things no one tells you upfront: it takes some time to discover. You won’t simply register and promptly feel like a marketing wizard. There’s a curve. Yet if you’re willing to climb it? The benefit is big.
What You’ll Love
You Can Ultimately Ditch All the Various Other Devices
Ever before seem like your service is duct-taped along with 10 different apps? One for emails, another for funnels, another thing for SMS, and do not forget your reservation software application. Oh, and your CRM.
Yeah … tiring.
GoHighLevel modifications that. It changes pretty much every little thing– except your payment gateway. (We’ll speak extra concerning that later on.) You won’t need to manage tabs or hope Zapier does not problem out. Every little thing remains in one place. Which alone? Worth the price of admission.
Seriously, I used to lose hours babysitting integrations. Currently, I do not also think about it.
It Keeps Getting Better. Like, Daily
A lot of platforms turn out updates a couple of times a year. Perhaps when a quarter if you’re fortunate.
GoHighLevel? They’re on warp speed.
I’ve seen new features decrease in the very same week– even on the exact same day– several times. One day it’s a brand-new integration with Square, the following it’s upgraded video uploads, then suddenly there’s a brand-new social reporting device. It’s wild.
The growth team is constantly listening to individuals (yes, you) and actually implementing demands. You desire something included? There’s a good chance it’ll appear on the roadmap and actually obtain developed. That type of responsiveness is rare.
Communicate With Your Audience Every Way Possible
This component? Massive.
You’re not simply stuck with e-mail and SMS any longer. GoHighLevel allows you talk to your people across platforms– phone calls, voicemail decreases, Facebook DMs, Instagram, TikTok, WhatsApp, internet site conversation … ball of wax.
And the most effective component? All those messages funnel right into one straightforward conversation tab. One inbox. Say goodbye to hunting down a roaming Instagram message or forgetting to respond to a text. It’s all there. Tidy. Simple. Manageable.
SaaS Mode, The Large Leagues
This one’s a game-changer if you have actually got entrepreneurial blood in your capillaries.
SaaS mode allows you rebrand the system as your own software program and resell it. Seriously. You set your very own pricing, put your very own logo design on it, and boom– you have actually got a whole brand-new revenue stream.
It’s not quite “establish it and forget it”, yet it’s certainly near-passive revenue. And unlike offering services, where you’re limited by time and capability, marketing a white-labeled platform ranges. Fast.
If you’re currently serving clients or you’ve obtained an audience, this might open an entirely new earnings layer for you.
Automation That Maximizes Your Life
Ever obtain stuck doing the exact same boring tasks over and over? Client onboarding, follow-ups, rescheduling … it eats up your day prior to you even get to the enjoyable things.
GoHighLevel’s automation workflows fix that.
You can construct multi-step, multi-channel workflows that activate based upon actions– send out a follow-up SMS after somebody books, support leads through e-mail sequences, auto-tag get in touches with in your CRM, routine visits, you call it.
It’s effective– practically intimidatingly so initially. But once you establish it up? Life-changing. You’ll wonder exactly how you ever handled without it.
It’s Not Just for Agencies; GoHighLevel For Loan Officers
Back in the very early days, GoHighLevel was clearly designed with digital marketing agencies in mind. And yeah, it’s still killer for agencies. And now? It’s means more available.
If you run a regional organization– claim a dentist, a physical fitness workshop, a realty agency– this platform can be your friend. You don’t need a marketing level to make it benefit you.
Even better, GoHighLevel supplies “snapshots”– basically prebuilt templates with funnels, automations, e-mails, and much more tailored for certain industries. Lots one up and you’re midway done already.
And at $97/month for the starter plan? It’s a heck of a bargain contrasted to assembling every little thing along with other tools that nickel and penny you into a $500 tech stack.
Currently for the Not-So-Great Parts
Alright, let’s be real for a sec. GoHighLevel isn’t perfect. It’s packed with power, but there are a few traits you must recognize before diving in.
Some Features Cost Extra
GoHighLevel charges additional for certain things– mainly e-mail, phone, SMS, and AI solutions. Not a ton of cash, yet it’s something to variable right into your budget.
What bugs me is that the pricing web page doesn’t really mean this out clearly. You have to dig via the assistance center to figure it out. Directly? I think they must be much more in advance concerning that.
Still, utilizing Twilio or Mailgun with GoHighLevel is normally cheaper than going all-in on standalone platforms. So in the grand system, you’re still probably saving money.
The Client Support? It’s a Mixed Bag
Below’s where points get a little rocky.
On one hand, GoHighLevel supplies Zoom assistance calls– which is remarkable and truthfully above and past what the majority of platforms provide you.
But on the other hand? Their live chat and SMS support can be frustratingly slow or purposeless. I’ve had to chase after support reps for follow-ups more than as soon as. And I’ve obtained text with flat-out incorrect details (like informing me my free trial was ending … when it had not been).
So yeah– for essential stuff, publication a Zoom. Don’t depend on conversation GoHighLevel For Loan Officers.
The Training Products? Pretty Outdated
This is among my most significant complaints.
Since GoHighLevel updates frequently, their aid docs and video tutorials typically obtain left in the dust. You’ll be attempting to comply with a tutorial, only to understand the screenshots and directions are from, like, 2021.
If you’re all new and counting on those resources, it can be discouraging. That claimed, the community is active, and there are tons of upgraded walkthroughs floating about on YouTube and Facebook groups. You’ll figure it out– just prepare to Google a couple of things.
Stripe or Bust
Here’s an odd restriction: to use SaaS mode and several of the rebilling features, you need to make use of Stripe.
Now, Stripe is terrific if you remain in the united state or other sustained countries. But if you’re not? This could be an issue. There are various other repayment integrations like PayPal and now Square, yet they don’t cover whatever (yet).
Hopefully, that’ll transform soon. Square integration is still new, and there’s talk of increasing its performance. Fingers crossed.
It Can Be Overwhelming, Particularly for Newbies
Let me claim this loud and clear: GoHighLevel is not “plug and play”.
If you’re all new to sales funnels, automations, or CRMs, the learning contour is actual. You’re not mosting likely to grasp everything in a day.
Honestly, don’t also try. Begin with the basics– maybe appointment organizing or funnel production– and build from there. Attempting to learn everything simultaneously is a recipe for exhaustion.
Also, the interface isn’t extremely user-friendly. Some settings are in your Agency view, others in your Sub-Accounts. Anticipate to feel a little lost at first. Entirely normal.
Once it clicks? You’ll seem like an illusionist.
Conclusion
Here’s the deal: GoHighLevel isn’t for everyone.
If you desire something dead-simple, like Mailchimp or Calendly, this most likely isn’t the system for you. There’s way too much power under the hood for it to be “easy” out of package.
However if you’re developing a serious service and you desire one device to run the whole point– marketing, CRM, sales, automations, support– then indeed, GoHighLevel is 100% worth an appearance.
I don’t regret changing. Not also a little. And when you get the hang of it? You’ll probably ask yourself exactly how you ever before lived without it.
So go ahead, take the leap. Simply give on your own time to find out the ropes.
You’ll thank on your own later.