So, you’ve become aware of GoHighLevel and currently you’re wondering if it’s the right move for your business. Maybe somebody hyped it up. Possibly you saw the buzz online regarding it being an “all-in-one” marketing solution. In any case, you’re right here, seeking a real-deal malfunction. No fluff, no sugarcoating. GoHighLevel For Digital Marketing..
Well, you’re in the ideal place.
Because after utilizing GoHighLevel for a few years, I have actually seen it all– the highs, the migraines, and the covert treasures. Let me walk you via what it’s in fact like to use this beast of a platform, so you can determine if it’s a clever fit for you.
GoHighLevel: A Powerhouse
Let’s not dance around it– GoHighLevel is insanely powerful. It’s like giving your company a Pocket knife. You obtain CRM tools, marketing automation, funnels, appointment scheduling, e-mail and SMS campaigns, social networks DMs, membership areas, sites, pipelines … the listing takes place.
Yet here’s the important things nobody informs you upfront: it takes time to learn. You will not simply register and instantly feel like a marketing wizard. There’s a curve. Yet if you agree to climb it? The payback allows.
What You’ll Love
You Can Lastly Ditch All the Various Other Devices
Ever feel like your company is duct-taped together with 10 different apps? One for e-mails, another for funnels, another thing for text, and don’t neglect your reservation software program. Oh, and your CRM.
Yeah … laborious.
GoHighLevel changes that. It replaces virtually everything– except your payment entrance. (We’ll talk extra concerning that later on.) You won’t need to manage tabs or hope Zapier doesn’t problem out. Whatever remains in one place. Which alone? Worth the price of admission.
Seriously, I used to squander hours babysitting integrations. Currently, I don’t also consider it.
It Maintains Getting Better. Like, Each day
Many platforms turn out updates a few times a year. Possibly as soon as a quarter if you’re fortunate.
GoHighLevel? They get on terminal velocity.
I’ve seen brand-new features decrease in the very same week– even on the same day– several times. One day it’s a new integration with Square, the next it’s updated video uploads, then all of a sudden there’s a brand-new social coverage device. It’s wild.
The development group is regularly paying attention to customers (yes, you) and in fact implementing requests. You desire something included? There’s a great chance it’ll turn up on the roadmap and actually get constructed. That type of responsiveness is rare.
Connect With Your Target Market Every Way Possible
This component? Massive.
You’re not just stuck to email and SMS anymore. GoHighLevel allows you talk to your individuals throughout platforms– telephone call, voicemail declines, Facebook DMs, Instagram, TikTok, WhatsApp, internet site conversation … the whole shebang.
And the very best part? All those messages funnel into one easy discussion tab. One inbox. Say goodbye to hunting down a stray Instagram message or failing to remember to reply to a text. It’s in place. Clean. Simple. Workable.
SaaS Mode, The Big Leagues
This’s a game-changer if you’ve obtained entrepreneurial blood in your capillaries.
SaaS mode lets you rebrand the platform as your own software program and re-sell it. Seriously. You set your very own pricing, put your own logo design on it, and boom– you have actually obtained a whole brand-new profits stream.
It’s not quite “set it and forget it”, however it’s absolutely near-passive earnings. And unlike providing solutions, where you’re limited by time and capacity, offering a white-labeled platform ranges. Quick.
If you’re already serving clients or you have actually obtained an audience, this might open an entirely new income layer for you.
Automation That Liberates Your Life
Ever before obtain stuck doing the exact same dull jobs over and over? Customer onboarding, follow-ups, rescheduling … it consumes your day before you also get to the enjoyable stuff.
GoHighLevel’s automation workflows solve that.
You can construct multi-step, multi-channel workflows that set off based upon activities– send a follow-up SMS after somebody publications, nurture leads with e-mail sequences, auto-tag calls in your CRM, routine consultations, you call it.
It’s powerful– practically intimidatingly so in the beginning. But once you set it up? Life-altering. You’ll ask yourself just how you ever before handled without it.
It’s Not Just for Agencies; GoHighLevel For Digital Marketing
Back in the early days, GoHighLevel was clearly developed with digital marketing agencies in mind. And yeah, it’s still awesome for agencies. But now? It’s method a lot more easily accessible.
If you run a regional organization– state a dental expert, a fitness studio, a realty company– this platform can be your best friend. You do not require a marketing level to make it benefit you.
Even better, GoHighLevel offers “snapshots”– generally prebuilt templates with funnels, automations, emails, and much more tailored for details markets. Load one up and you’re halfway done currently.
And at $97/month for the starter plan? It’s a heck of a bargain contrasted to assembling every little thing together with various other tools that nickel and dime you right into a $500 tech stack.
Now for the Not-So-Great Parts
Alright, let’s be genuine for a sec. GoHighLevel isn’t remarkable. It’s loaded with power, however there are a few traits you must understand prior to diving in.
Some Features Price Bonus
GoHighLevel bills added for certain things– generally e-mail, phone, SMS, and AI services. Not a lots of money, however it’s something to variable right into your spending plan.
What pests me is that the pricing web page does not actually spell this out plainly. You need to dig with the assistance facility to figure it out. Directly? I believe they need to be more upfront about that.
Still, using Twilio or Mailgun with GoHighLevel is generally less costly than going all-in on standalone systems. So in the grand plan, you’re still most likely saving cash.
The Client Assistance? It’s a Variety
Right here’s where points obtain a little rough.
On one hand, GoHighLevel uses Zoom assistance calls– which is impressive and honestly above and past what many platforms provide you.
However on the other hand? Their real-time chat and SMS support can be frustratingly slow or purposeless. I’ve needed to chase assistance reps for follow-ups more than when. And I have actually gotten text messages with flat-out incorrect information (like informing me my free trial was ending … when it had not been).
So yeah– for crucial things, publication a Zoom. Do not rely upon conversation GoHighLevel For Digital Marketing.
The Training Products? Pretty Outdated
This is just one of my most significant gripes.
Due to the fact that GoHighLevel updates constantly, their help docs and video tutorials usually obtain left in the dust. You’ll be attempting to adhere to a tutorial, only to understand the screenshots and guidelines are from, like, 2021.
If you’re new and depending on those sources, it can be aggravating. That claimed, the community is active, and there are lots of updated walkthroughs drifting about on YouTube and Facebook teams. You’ll figure it out– simply prepare to Google a few things.
Stripe or Bust
Below’s an odd restriction: to utilize SaaS mode and some of the rebilling features, you need to utilize Stripe.
Now, Stripe is excellent if you’re in the united state or various other sustained nations. However if you’re not? This could be an issue. There are other settlement integrations like PayPal and currently Square, however they don’t cover whatever (yet).
Ideally, that’ll change quickly. Square integration is still new, and there’s broach expanding its performance. Fingers went across.
It Can Be Frustrating, Particularly for Newbies
Let me say this loud and clear: GoHighLevel is not “plug and play”.
If you’re new to sales funnels, automations, or CRMs, the learning curve is actual. You’re not going to grasp whatever in a day.
Honestly, don’t also attempt. Start with the essentials– possibly appointment organizing or funnel production– and develop from there. Trying to find out whatever simultaneously is a dish for burnout.
Also, the interface isn’t super user-friendly. Some settings are in your Agency view, others in your Sub-Accounts. Anticipate to really feel a little lost at first. Totally normal.
Once it clicks? You’ll seem like an illusionist.
Conclusion
Below’s the offer: GoHighLevel isn’t for everybody.
If you desire something dead-simple, like Mailchimp or Calendly, this probably isn’t the system for you. There’s way too much power under the hood for it to be “very easy” out of package.
However if you’re building a serious organization and you desire one device to run the entire thing– marketing, CRM, sales, automations, support– then of course, GoHighLevel is 100% worth a look.
I don’t be sorry for changing. Not also a little. And as soon as you get the hang of it? You’ll possibly ask yourself how you ever lived without it.
So go on, take the leap. Simply provide yourself time to find out the ropes.
You’ll thank on your own later.