So, you’ve heard about GoHighLevel and now you’re wondering if it’s the right move for your company. Maybe somebody hyped it up. Perhaps you saw the buzz online regarding it being an “all-in-one” marketing service. Either way, you’re right here, seeking a real-deal breakdown. No fluff, no sugarcoating. GoHighLevel Commercial Insurance Playbook..
Well, you remain in the right place.
Since after utilizing GoHighLevel for a couple of years, I have actually seen it all– the highs, the frustrations, and the hidden treasures. Let me walk you through what it’s in fact like to use this beast of a system, so you can determine if it’s a wise suitable for you.
GoHighLevel: A Giant
Let’s not dance around it– GoHighLevel is insanely effective. It resembles offering your service a Swiss Army knife. You obtain CRM devices, marketing automation, funnels, appointment scheduling, email and SMS campaigns, social networks DMs, subscription areas, web sites, pipelines … the checklist takes place.
Yet below’s the important things no one informs you in advance: it requires time to learn. You won’t simply register and instantaneously seem like a marketing wizard. There’s a curve. Yet if you want to climb it? The benefit is big.
What You’ll Love
You Can Lastly Ditch All the Various Other Tools
Ever seem like your company is duct-taped along with 10 various applications? One for e-mails, an additional for funnels, another thing for text, and don’t forget your booking software program. Oh, and your CRM.
Yeah … exhausting.
GoHighLevel adjustments that. It replaces virtually everything– except your payment gateway. (We’ll speak a lot more concerning that later on.) You won’t have to juggle tabs or hope Zapier does not glitch out. Everything’s in one area. And that alone? Well worth the price of admission.
Seriously, I utilized to throw away hours babysitting integrations. Now, I do not also think about it.
It Keeps Getting Better. Like, Everyday
The majority of systems roll out updates a few times a year. Maybe when a quarter if you’re lucky.
GoHighLevel? They’re on terminal velocity.
I’ve seen new features decrease in the very same week– even on the very same day– numerous times. Someday it’s a new integration with Square, the following it’s updated video uploads, then unexpectedly there’s a brand-new social coverage tool. It’s wild.
The development team is frequently listening to individuals (yes, you) and in fact executing requests. You desire something added? There’s a good chance it’ll turn up on the roadmap and really obtain built. That sort of responsiveness is rare.
Connect With Your Target Market Every Means Feasible
This part? Huge.
You’re not just stuck with email and SMS any longer. GoHighLevel allows you talk with your individuals across platforms– phone calls, voicemail declines, Facebook DMs, Instagram, TikTok, WhatsApp, website chat … the whole shebang.
And the most effective component? All those messages funnel right into one easy conversation tab. One inbox. Say goodbye to hunting down a roaming Instagram message or failing to remember to reply to a message. It’s in place. Tidy. Simple. Manageable.
SaaS Mode, The Big Leagues
This’s a game-changer if you have actually got business blood in your capillaries.
SaaS mode lets you rebrand the system as your own software program and market it. Seriously. You set your very own pricing, slap your own logo design on it, and boom– you have actually got an entire brand-new revenue stream.
It’s not quite “establish it and forget it”, however it’s definitely near-passive income. And unlike using services, where you’re limited by time and ability, marketing a white-labeled system ranges. Quick.
If you’re currently offering customers or you have actually got a target market, this might unlock a totally brand-new earnings layer for you.
Automation That Liberates Your Life
Ever before obtain stuck doing the exact same dull tasks over and over? Customer onboarding, follow-ups, rescheduling … it eats up your day before you even get to the enjoyable stuff.
GoHighLevel’s automation workflows resolve that.
You can construct multi-step, multi-channel workflows that trigger based on actions– send out a follow-up SMS after somebody books, support leads with e-mail sequences, auto-tag calls in your CRM, schedule visits, you name it.
It’s effective– nearly intimidatingly so at first. But once you establish it up? Life-changing. You’ll wonder exactly how you ever before took care of without it.
It’s Not Just for Agencies; GoHighLevel Commercial Insurance Playbook
Back in the very early days, GoHighLevel was plainly created with digital marketing companies in mind. And yeah, it’s still killer for agencies. Today? It’s method more obtainable.
If you run a neighborhood business– state a dental expert, a fitness studio, a property company– this platform can be your best friend. You don’t need a marketing level to make it help you.
Also much better, GoHighLevel provides “snapshots”– basically prebuilt templates with funnels, automations, e-mails, and more customized for details industries. Lots one up and you’re halfway done currently.
And at $97/month for the starter plan? It’s a heck of a bargain contrasted to piecing whatever along with various other tools that nickel and penny you into a $500 tech pile.
Currently for the Not-So-Great Parts
Alright, let’s be genuine for a sec. GoHighLevel isn’t flawless. It’s loaded with power, yet there are a couple of quirks you need to understand before diving in.
Some Features Expense Extra
GoHighLevel charges extra for certain points– mostly email, phone, SMS, and AI solutions. Not a lots of cash, but it’s something to element right into your budget plan.
What insects me is that the pricing web page does not actually mean this out plainly. You have to dig with the assistance facility to figure it out. Personally? I assume they need to be much more upfront regarding that.
Still, making use of Twilio or Mailgun with GoHighLevel is generally less expensive than going all-in on standalone systems. So in the grand scheme, you’re still most likely conserving cash.
The Client Assistance? It’s a Mixed Bag
Below’s where points obtain a little rocky.
On one hand, GoHighLevel supplies Zoom assistance calls– which is remarkable and truthfully above and past what the majority of platforms offer you.
But on the other hand? Their real-time conversation and SMS support can be frustratingly sluggish or purposeless. I’ve needed to go after assistance reps for follow-ups greater than as soon as. And I’ve obtained sms message with flat-out wrong info (like informing me my free trial was finishing … when it had not been).
So yeah– for crucial things, publication a Zoom. Don’t rely upon conversation GoHighLevel Commercial Insurance Playbook.
The Training Products? Pretty Outdated
This is among my biggest gripes.
Because GoHighLevel updates regularly, their assistance docs and video tutorials commonly obtain left in the dust. You’ll be trying to follow a tutorial, only to realize the screenshots and directions are from, like, 2021.
If you’re new and relying on those resources, it can be frustrating. That stated, the community is energetic, and there are lots of upgraded walkthroughs floating around on YouTube and Facebook groups. You’ll figure it out– simply be ready to Google a few points.
Stripe or Bust
Right here’s a weird restriction: to make use of SaaS mode and a few of the rebilling features, you have to make use of Stripe.
Currently, Stripe is excellent if you remain in the U.S. or various other sustained nations. However if you’re not? This could be a problem. There are other repayment integrations like PayPal and now Square, yet they don’t cover whatever (yet).
Ideally, that’ll change quickly. Square integration is still new, and there’s broach broadening its performance. Fingers went across.
It Can Be Overwhelming, Particularly for Newbies
Let me state this loud and clear: GoHighLevel is not “plug and play”.
If you’re brand new to sales funnels, automations, or CRMs, the learning curve is real. You’re not mosting likely to understand everything in a day.
Honestly, don’t also try. Start with the fundamentals– perhaps appointment organizing or funnel production– and construct from there. Trying to find out every little thing at once is a recipe for burnout.
Additionally, the user interface isn’t very instinctive. Some settings remain in your Agency view, others in your Sub-Accounts. Expect to really feel a little lost in the beginning. Absolutely regular.
Once it clicks? You’ll feel like a magician.
Final thought
Below’s the bargain: GoHighLevel isn’t for everybody.
If you want something dead-simple, like Mailchimp or Calendly, this probably isn’t the platform for you. There’s excessive power under the hood for it to be “easy” out of the box.
However if you’re building a severe organization and you want one device to run the entire point– marketing, CRM, sales, automations, assistance– then of course, GoHighLevel is 100% worth an appearance.
I do not regret switching. Not even a little. And once you master it? You’ll possibly wonder just how you ever lived without it.
So go on, take the leap. Simply give yourself time to discover the ropes.
You’ll thank on your own later.