So, you have actually heard about GoHighLevel and now you’re wondering if it’s the ideal move for your organization. Possibly somebody hyped it up. Maybe you saw the buzz online about it being an “all-in-one” marketing service. Either way, you’re right here, searching for a real-deal break down. No fluff, no sugarcoating. GoHighLevel Business Model..
Well, you’re in the appropriate place.
Because after making use of GoHighLevel for a few years, I’ve seen it all– the highs, the migraines, and the surprise treasures. Let me stroll you with what it’s actually like to utilize this monster of a platform, so you can determine if it’s a clever fit for you.
GoHighLevel: A Powerhouse
Let’s not dance around it– GoHighLevel is remarkably powerful. It resembles providing your service a Swiss Army knife. You obtain CRM tools, marketing automation, funnels, visit organizing, email and SMS campaigns, social networks DMs, subscription areas, internet sites, pipelines … the checklist goes on.
But right here’s the important things no person tells you upfront: it takes some time to learn. You will not just register and immediately feel like a marketing wizard. There’s a curve. However if you agree to climb it? The payback allows.
What You’ll Love
You Can Finally Ditch All the Other Devices
Ever before seem like your organization is duct-taped together with 10 different applications? One for e-mails, an additional for funnels, something else for SMS, and do not neglect your booking software program. Oh, and your CRM.
Yeah … tiring.
GoHighLevel changes that. It changes basically whatever– other than your payment portal. (We’ll talk extra concerning that later on.) You will not have to manage tabs or hope Zapier does not glitch out. Every little thing remains in one area. And that alone? Well worth the price of admission.
Seriously, I used to throw away hours babysitting integrations. Currently, I don’t also consider it.
It Maintains Improving. Like, Every Day
Many systems turn out updates a few times a year. Maybe once a quarter if you’re fortunate.
GoHighLevel? They’re on terminal velocity.
I’ve seen new features decrease in the exact same week– even on the same day– numerous times. One day it’s a brand-new integration with Square, the following it’s updated video uploads, after that all of a sudden there’s a brand-new social coverage device. It’s wild.
The advancement group is frequently paying attention to users (yes, you) and actually carrying out requests. You want something added? There’s a good chance it’ll show up on the roadmap and actually get developed. That kind of responsiveness is unusual.
Communicate With Your Audience Every Method Feasible
This component? Substantial.
You’re not just stuck to e-mail and SMS anymore. GoHighLevel lets you speak with your people throughout systems– phone calls, voicemail decreases, Facebook DMs, Instagram, TikTok, WhatsApp, website chat … ball of wax.
And the best component? All those messages funnel right into one simple discussion tab. One inbox. No more hunting down a roaming Instagram message or failing to remember to reply to a message. It’s in place. Tidy. Simple. Manageable.
SaaS Mode, The Big Leagues
This one’s a game-changer if you’ve obtained entrepreneurial blood in your veins.
SaaS mode allows you rebrand the system as your own software program and resell it. Seriously. You establish your very own pricing, slap your very own logo design on it, and boom– you’ve obtained a whole brand-new income stream.
It’s not quite “establish it and forget it”, yet it’s definitely near-passive revenue. And unlike using services, where you’re restricted by time and capability, marketing a white-labeled platform scales. Quick.
If you’re currently serving clients or you’ve got a target market, this could unlock an entirely new revenue layer for you.
Automation That Maximizes Your Life
Ever get stuck doing the very same boring jobs over and over? Client onboarding, follow-ups, rescheduling … it eats up your day prior to you also get to the enjoyable things.
GoHighLevel’s automation workflows address that.
You can build multi-step, multi-channel workflows that set off based on activities– send out a follow-up SMS after somebody books, nurture leads through email series, auto-tag contacts in your CRM, schedule consultations, you name it.
It’s powerful– almost intimidatingly so initially. Once you set it up? Life-changing. You’ll question just how you ever handled without it.
It’s Not Just for Agencies; GoHighLevel Business Model
Back in the very early days, GoHighLevel was clearly made with digital marketing companies in mind. And yeah, it’s still awesome for firms. And now? It’s means much more obtainable.
If you run a regional service– say a dental practitioner, a physical fitness studio, a real estate agency– this system can be your friend. You don’t require a marketing level to make it help you.
Even much better, GoHighLevel uses “snapshots”– basically prebuilt templates with funnels, automations, e-mails, and much more tailored for specific markets. Tons one up and you’re midway done currently.
And at $97/month for the starter plan? It’s a heck of a bargain compared to assembling every little thing along with other tools that nickel and dollar you right into a $500 technology stack.
Currently for the Not-So-Great Parts
Alright, let’s be genuine for a sec. GoHighLevel isn’t remarkable. It’s packed with power, however there are a couple of peculiarities you must know prior to diving in.
Some Features Price Additional
GoHighLevel charges extra for sure points– mainly e-mail, phone, SMS, and AI solutions. Not a lots of money, however it’s something to variable into your budget plan.
What insects me is that the pricing page doesn’t actually spell this out clearly. You have to dig via the help center to figure it out. Directly? I assume they need to be a lot more in advance concerning that.
Still, using Twilio or Mailgun with GoHighLevel is typically more affordable than going all-in on standalone platforms. So in the grand system, you’re still most likely conserving money.
The Customer Support? It’s a Mixed Bag
Below’s where things get a little rocky.
On one hand, GoHighLevel uses Zoom support calls– which is amazing and truthfully above and past what many platforms offer you.
But on the other hand? Their live conversation and SMS assistance can be frustratingly slow-moving or purposeless. I’ve had to chase support reps for follow-ups greater than when. And I have actually obtained sms message with flat-out wrong details (like informing me my free trial was ending … when it wasn’t).
So yeah– for essential stuff, publication a Zoom. Do not rely on conversation GoHighLevel Business Model.
The Training Materials? Pretty Outdated
This is just one of my most significant gripes.
Because GoHighLevel updates frequently, their assistance docs and video tutorials often get left in the dust. You’ll be attempting to comply with a tutorial, only to realize the screenshots and guidelines are from, like, 2021.
If you’re new and counting on those sources, it can be aggravating. That claimed, the community is energetic, and there are lots of upgraded walkthroughs floating about on YouTube and Facebook teams. You’ll figure it out– simply be ready to Google a few things.
Stripe or Bust
Below’s an unusual limitation: to make use of SaaS mode and some of the rebilling features, you need to make use of Stripe.
Now, Stripe is great if you remain in the U.S. or other supported countries. Yet if you’re not? This could be an issue. There are other payment integrations like PayPal and now Square, but they do not cover whatever (yet).
Hopefully, that’ll alter quickly. Square integration is still brand-new, and there’s talk of broadening its performance. Fingers crossed.
It Can Be Overwhelming, Especially for Newbies
Let me claim this loud and clear: GoHighLevel is not “plug and play”.
If you’re new to sales funnels, automations, or CRMs, the learning contour is real. You’re not mosting likely to master whatever in a day.
Truthfully, do not even try. Begin with the fundamentals– perhaps appointment organizing or funnel production– and build from there. Trying to learn everything simultaneously is a dish for exhaustion.
Also, the user interface isn’t very user-friendly. Some settings are in your Agency view, others in your Sub-Accounts. Expect to really feel a little lost initially. Absolutely regular.
Once it clicks? You’ll seem like a magician.
Conclusion
Right here’s the offer: GoHighLevel isn’t for every person.
If you want something dead-simple, like Mailchimp or Calendly, this most likely isn’t the system for you. There’s way too much power under the hood for it to be “simple” out of the box.
However if you’re developing a major organization and you want one tool to run the entire thing– marketing, CRM, sales, automations, assistance– after that yes, GoHighLevel is 100% worth a look.
I do not be sorry for switching. Not even a little. And as soon as you get the hang of it? You’ll most likely wonder how you ever lived without it.
So go ahead, take the jump. Simply offer on your own time to learn the ropes.
You’ll thank on your own later on.