So, you have actually read about GoHighLevel and currently you’re questioning if it’s the ideal move for your company. Possibly a person hyped it up. Maybe you saw the buzz online about it being an “all-in-one” marketing service. Either way, you’re here, seeking a real-deal malfunction. No fluff, no sugarcoating. GoHighLevel Auto Dealer Playbook..
Well, you’re in the appropriate place.
Since after using GoHighLevel for a few years, I have actually seen it all– the highs, the headaches, and the surprise treasures. Let me stroll you through what it’s in fact like to use this beast of a system, so you can choose if it’s a smart fit for you.
GoHighLevel: A Giant
Let’s not dance around it– GoHighLevel is hugely powerful. It resembles giving your business a Pocket knife. You obtain CRM devices, marketing automation, funnels, consultation scheduling, email and SMS campaigns, social networks DMs, membership areas, web sites, pipelines … the list goes on.
However below’s things nobody tells you upfront: it requires time to find out. You will not just sign up and immediately feel like a marketing wizard. There’s a contour. However if you’re willing to climb it? The payback is big.
What You’ll Love
You Can Ultimately Ditch All the Other Devices
Ever feel like your organization is duct-taped together with 10 different apps? One for e-mails, an additional for funnels, something else for SMS, and do not forget your reservation software. Oh, and your CRM.
Yeah … tiring.
GoHighLevel adjustments that. It changes practically whatever– except your payment gateway. (We’ll chat more concerning that later.) You won’t have to handle tabs or hope Zapier doesn’t problem out. Every little thing remains in one location. Which alone? Well worth the price of admission.
Seriously, I used to lose hours babysitting integrations. Currently, I don’t also consider it.
It Keeps Improving. Like, Every Day
The majority of platforms present updates a few times a year. Maybe as soon as a quarter if you’re lucky.
GoHighLevel? They’re on warp speed.
I have actually seen new features drop in the very same week– even on the very same day– numerous times. Someday it’s a brand-new integration with Square, the next it’s updated video uploads, then suddenly there’s a new social reporting device. It’s wild.
The growth group is constantly paying attention to individuals (yes, you) and really executing requests. You want something included? There’s a good chance it’ll appear on the roadmap and actually get built. That sort of responsiveness is uncommon.
Interact With Your Target Market Every Way Possible
This part? Enormous.
You’re not simply stuck with e-mail and SMS anymore. GoHighLevel lets you speak to your individuals across systems– call, voicemail declines, Facebook DMs, Instagram, TikTok, WhatsApp, site conversation … ball of wax.
And the very best component? All those messages funnel right into one basic discussion tab. One inbox. No more searching down a stray Instagram message or forgetting to respond to a message. It’s all there. Tidy. Simple. Workable.
SaaS Mode, The Big Leagues
This one’s a game-changer if you’ve got entrepreneurial blood in your veins.
SaaS mode lets you rebrand the platform as your own software program and resell it. Seriously. You set your very own pricing, slap your own logo design on it, and boom– you’ve obtained a whole brand-new profits stream.
It’s not quite “establish it and forget it”, but it’s absolutely near-passive income. And unlike supplying solutions, where you’re restricted by time and capability, offering a white-labeled system scales. Quick.
If you’re already offering clients or you’ve obtained an audience, this might open a completely brand-new earnings layer for you.
Automation That Frees Up Your Life
Ever before obtain stuck doing the very same uninteresting jobs over and over? Customer onboarding, follow-ups, rescheduling … it consumes your day prior to you also reach the enjoyable things.
GoHighLevel’s automation workflows address that.
You can develop multi-step, multi-channel workflows that trigger based on actions– send a follow-up SMS after somebody books, support leads with e-mail sequences, auto-tag calls in your CRM, routine consultations, you name it.
It’s powerful– almost intimidatingly so initially. Once you establish it up? Life-changing. You’ll ask yourself exactly how you ever took care of without it.
It’s Not Just for Agencies; GoHighLevel Auto Dealer Playbook
Back in the early days, GoHighLevel was clearly designed with digital marketing firms in mind. And yeah, it’s still killer for firms. And now? It’s way much more easily accessible.
If you run a neighborhood service– say a dental professional, a fitness workshop, a property agency– this platform can be your friend. You do not need a marketing degree to make it help you.
Also better, GoHighLevel offers “snapshots”– primarily prebuilt templates with funnels, automations, e-mails, and a lot more customized for details markets. Load one up and you’re halfway done already.
And at $97/month for the starter plan? It’s a hell of a deal contrasted to assembling every little thing together with other devices that nickel and cent you right into a $500 technology stack.
Now for the Not-So-Great Components
Alright, let’s be genuine for a sec. GoHighLevel isn’t perfect. It’s loaded with power, but there are a few traits you should recognize prior to diving in.
Some Features Cost Extra
GoHighLevel charges extra for sure things– mainly e-mail, phone, SMS, and AI solutions. Not a ton of money, however it’s something to variable right into your budget plan.
What pests me is that the pricing page does not really spell this out plainly. You have to dig through the aid facility to figure it out. Directly? I assume they ought to be much more ahead of time about that.
Still, utilizing Twilio or Mailgun with GoHighLevel is generally less costly than going all-in on standalone platforms. So in the grand plan, you’re still possibly conserving money.
The Consumer Support? It’s a Variety
Right here’s where things get a little rocky.
On one hand, GoHighLevel uses Zoom assistance calls– which is remarkable and truthfully above and past what a lot of systems offer you.
Yet on the other hand? Their online conversation and SMS assistance can be frustratingly sluggish or purposeless. I’ve needed to chase after assistance reps for follow-ups more than when. And I’ve obtained text messages with flat-out incorrect info (like informing me my free trial was finishing … when it had not been).
So yeah– for crucial things, publication a Zoom. Don’t rely on chat GoHighLevel Auto Dealer Playbook.
The Training Products? Pretty Outdated
This is one of my largest gripes.
Because GoHighLevel updates continuously, their assistance docs and video tutorials usually get left in the dust. You’ll be attempting to comply with a tutorial, only to recognize the screenshots and guidelines are from, like, 2021.
If you’re brand new and relying upon those sources, it can be aggravating. That stated, the community is energetic, and there are lots of updated walkthroughs drifting around on YouTube and Facebook teams. You’ll figure it out– simply prepare to Google a couple of things.
Stripe or Bust
Right here’s a strange restriction: to use SaaS mode and several of the rebilling features, you have to make use of Stripe.
Currently, Stripe is wonderful if you’re in the U.S. or various other sustained nations. However if you’re not? This could be a trouble. There are other repayment integrations like PayPal and currently Square, yet they don’t cover everything (yet).
Hopefully, that’ll alter soon. Square integration is still new, and there’s broach expanding its functionality. Fingers went across.
It Can Be Overwhelming, Specifically for Newbies
Let me state this loud and clear: GoHighLevel is not “plug and play”.
If you’re brand new to sales funnels, automations, or CRMs, the learning contour is genuine. You’re not going to understand every little thing in a day.
Honestly, don’t even try. Begin with the fundamentals– maybe appointment organizing or funnel development– and build from there. Attempting to learn every little thing at the same time is a recipe for exhaustion.
Also, the interface isn’t incredibly intuitive. Some setups remain in your Agency view, others in your Sub-Accounts. Anticipate to really feel a little lost at first. Absolutely typical.
Once it clicks? You’ll feel like a magician.
Verdict
Below’s the deal: GoHighLevel isn’t for everyone.
If you want something dead-simple, like Mailchimp or Calendly, this most likely isn’t the platform for you. There’s too much power under the hood for it to be “simple” out of the box.
But if you’re developing a severe company and you want one device to run the entire thing– marketing, CRM, sales, automations, assistance– after that of course, GoHighLevel is 100% worth an appearance.
I don’t regret switching. Not also a little. And as soon as you get the hang of it? You’ll possibly ask yourself how you ever lived without it.
So go on, take the leap. Simply provide yourself time to find out the ropes.
You’ll thank yourself later.