So, you’ve read about GoHighLevel and currently you’re questioning if it’s the ideal move for your service. Maybe somebody hyped it up. Possibly you saw the buzz online concerning it being an “all-in-one” marketing remedy. Regardless, you’re here, searching for a real-deal break down. No fluff, no sugarcoating. GoHighLevel SMTP..
Well, you’re in the appropriate location.
Since after utilizing GoHighLevel for a couple of years, I’ve seen it all– the highs, the frustrations, and the hidden gems. Let me stroll you via what it’s really like to use this monster of a system, so you can make a decision if it’s a clever suitable for you.
GoHighLevel: A Giant
Let’s not dance around it– GoHighLevel is remarkably powerful. It’s like providing your business a Pocket knife. You get CRM devices, marketing automation, funnels, visit scheduling, e-mail and SMS campaigns, social media sites DMs, subscription locations, web sites, pipelines … the list goes on.
However right here’s the important things no one tells you in advance: it requires time to discover. You won’t simply subscribe and promptly feel like a marketing wizard. There’s a contour. But if you’re willing to climb it? The benefit is big.
What You’ll Love
You Can Lastly Ditch All the Other Devices
Ever feel like your service is duct-taped along with 10 different applications? One for emails, another for funnels, something else for SMS, and do not forget your reservation software program. Oh, and your CRM.
Yeah … exhausting.
GoHighLevel modifications that. It replaces practically whatever– other than your repayment gateway. (We’ll speak much more concerning that later.) You will not have to handle tabs or hope Zapier does not problem out. Everything remains in one place. Which alone? Well worth the rate of admission.
Seriously, I utilized to lose hours babysitting integrations. Currently, I do not also think of it.
It Keeps Improving. Like, Everyday
A lot of systems roll out updates a couple of times a year. Perhaps when a quarter if you’re lucky.
GoHighLevel? They’re on warp speed.
I’ve seen new features decrease in the same week– also on the very same day– multiple times. Eventually it’s a brand-new integration with Square, the following it’s updated video uploads, then all of a sudden there’s a brand-new social reporting tool. It’s wild.
The advancement team is frequently paying attention to users (yes, you) and in fact executing demands. You want something included? There’s a good chance it’ll appear on the roadmap and in fact obtain developed. That sort of responsiveness is unusual.
Interact With Your Target Market Every Way Feasible
This component? Huge.
You’re not simply stuck to email and SMS anymore. GoHighLevel lets you talk to your individuals throughout systems– telephone call, voicemail decreases, Facebook DMs, Instagram, TikTok, WhatsApp, website chat … the whole shebang.
And the most effective component? All those messages funnel right into one straightforward discussion tab. One inbox. Say goodbye to searching down a stray Instagram message or failing to remember to reply to a text. It’s all there. Tidy. Simple. Manageable.
SaaS Mode, The Large Leagues
This’s a game-changer if you have actually obtained entrepreneurial blood in your capillaries.
SaaS mode allows you rebrand the platform as your very own software program and resell it. Seriously. You establish your own pricing, slap your own logo on it, and boom– you’ve got a whole new profits stream.
It’s not quite “set it and forget it”, but it’s most definitely near-passive income. And unlike offering services, where you’re limited by time and ability, marketing a white-labeled system ranges. Rapid.
If you’re already serving customers or you have actually got a target market, this could open an entirely brand-new earnings layer for you.
Automation That Maximizes Your Life
Ever get stuck doing the very same boring jobs over and over? Customer onboarding, follow-ups, rescheduling … it consumes your day prior to you also reach the enjoyable stuff.
GoHighLevel’s automation workflows resolve that.
You can develop multi-step, multi-channel workflows that activate based upon activities– send out a follow-up SMS after somebody publications, support leads through e-mail series, auto-tag get in touches with in your CRM, timetable visits, you name it.
It’s powerful– practically intimidatingly so in the beginning. But once you set it up? Life-changing. You’ll ask yourself just how you ever before handled without it.
It’s Not Just for Agencies; GoHighLevel SMTP
Back in the very early days, GoHighLevel was plainly developed with digital marketing agencies in mind. And yeah, it’s still awesome for firms. But now? It’s way much more accessible.
If you run a neighborhood business– state a dental professional, a health and fitness workshop, a real estate company– this platform can be your buddy. You do not need a marketing degree to make it help you.
Even much better, GoHighLevel provides “snapshots”– essentially prebuilt templates with funnels, automations, e-mails, and more customized for specific markets. Lots one up and you’re midway done already.
And at $97/month for the starter plan? It’s a heck of an offer compared to assembling everything together with other devices that nickel and penny you into a $500 tech stack.
Now for the Not-So-Great Parts
Alright, let’s be real for a sec. GoHighLevel isn’t flawless. It’s loaded with power, however there are a couple of peculiarities you ought to know prior to diving in.
Some Features Expense Additional
GoHighLevel bills extra for sure points– primarily email, phone, SMS, and AI services. Not a lots of cash, but it’s something to element into your budget.
What insects me is that the pricing web page doesn’t really mean this out clearly. You need to dig via the help facility to figure it out. Personally? I think they must be extra upfront concerning that.
Still, making use of Twilio or Mailgun with GoHighLevel is typically cheaper than going all-in on standalone platforms. So in the grand system, you’re still possibly saving money.
The Client Assistance? It’s a Variety
Right here’s where points get a little rocky.
On one hand, GoHighLevel uses Zoom assistance calls– which is incredible and honestly above and past what most platforms give you.
Yet on the other hand? Their live conversation and SMS assistance can be frustratingly slow or unhelpful. I’ve had to chase after assistance representatives for follow-ups more than when. And I have actually received sms message with flat-out incorrect information (like informing me my free trial was finishing … when it had not been).
So yeah– for essential things, publication a Zoom. Do not count on conversation GoHighLevel SMTP.
The Training Materials? Pretty Outdated
This is among my most significant gripes.
Since GoHighLevel updates continuously, their assistance docs and video tutorials commonly obtain left in the dust. You’ll be trying to comply with a tutorial, just to realize the screenshots and guidelines are from, like, 2021.
If you’re brand-new and counting on those resources, it can be discouraging. That claimed, the community is energetic, and there are lots of updated walkthroughs drifting around on YouTube and Facebook teams. You’ll figure it out– simply prepare to Google a couple of points.
Stripe or Bust
Here’s a weird restriction: to use SaaS mode and a few of the rebilling features, you have to make use of Stripe.
Now, Stripe is fantastic if you remain in the united state or other supported countries. But if you’re not? This could be an issue. There are various other settlement integrations like PayPal and currently Square, yet they don’t cover whatever (yet).
Ideally, that’ll change soon. Square integration is still brand-new, and there’s broach expanding its performance. Fingers went across.
It Can Be Frustrating, Especially for Newbies
Let me say this loud and clear: GoHighLevel is not “plug and play”.
If you’re new to sales funnels, automations, or CRMs, the learning contour is genuine. You’re not going to master everything in a day.
Honestly, don’t even attempt. Begin with the fundamentals– possibly appointment organizing or funnel development– and build from there. Trying to learn everything at once is a recipe for exhaustion.
Likewise, the interface isn’t extremely user-friendly. Some setups remain in your Agency view, others in your Sub-Accounts. Anticipate to really feel a little lost initially. Completely regular.
But once it clicks? You’ll feel like a magician.
Verdict
Here’s the offer: GoHighLevel isn’t for everyone.
If you want something dead-simple, like Mailchimp or Calendly, this possibly isn’t the system for you. There’s way too much power under the hood for it to be “easy” out of the box.
Yet if you’re developing a severe company and you want one device to run the entire thing– marketing, CRM, sales, automations, support– then of course, GoHighLevel is 100% worth an appearance.
I do not be sorry for switching. Not also a little. And once you master it? You’ll possibly question how you ever before lived without it.
So go ahead, take the leap. Simply give on your own time to find out the ropes.
You’ll thank yourself later on.