So, you’ve heard about GoHighLevel and now you’re asking yourself if it’s the best move for your company. Maybe a person hyped it up. Perhaps you saw the buzz online regarding it being an “all-in-one” marketing solution. Either way, you’re here, seeking a real-deal breakdown. No fluff, no sugarcoating. GoHighLevel Playbooks..
Well, you remain in the best location.
Since after using GoHighLevel for a couple of years, I have actually seen it all– the highs, the headaches, and the covert gems. Let me walk you through what it’s in fact like to utilize this monster of a platform, so you can make a decision if it’s a smart suitable for you.
GoHighLevel: A Powerhouse
Let’s not dance around it– GoHighLevel is insanely effective. It’s like giving your company a Pocket knife. You obtain CRM devices, marketing automation, funnels, visit scheduling, email and SMS campaigns, social media sites DMs, membership locations, internet sites, pipelines … the checklist goes on.
However below’s the thing no one tells you ahead of time: it takes time to discover. You won’t simply join and instantly feel like a marketing wizard. There’s a curve. However if you’re willing to climb it? The payback is big.
What You’ll Love
You Can Ultimately Ditch All the Other Tools
Ever seem like your company is duct-taped together with 10 various applications? One for e-mails, an additional for funnels, another thing for SMS, and do not neglect your reservation software application. Oh, and your CRM.
Yeah … laborious.
GoHighLevel modifications that. It replaces pretty much everything– other than your repayment entrance. (We’ll talk a lot more regarding that later on.) You will not have to juggle tabs or hope Zapier doesn’t problem out. Whatever’s in one area. Which alone? Well worth the rate of admission.
Seriously, I used to squander hours babysitting integrations. Now, I don’t even think of it.
It Maintains Getting Better. Like, Daily
A lot of platforms roll out updates a couple of times a year. Perhaps as soon as a quarter if you’re fortunate.
GoHighLevel? They’re on warp speed.
I have actually seen brand-new features decrease in the very same week– even on the same day– several times. One day it’s a new integration with Square, the next it’s upgraded video uploads, after that all of a sudden there’s a new social reporting device. It’s wild.
The advancement group is constantly paying attention to individuals (yes, you) and actually executing demands. You desire something added? There’s a likelihood it’ll turn up on the roadmap and really get constructed. That kind of responsiveness is uncommon.
Communicate With Your Target Market Every Way Possible
This part? Huge.
You’re not simply stuck to e-mail and SMS any longer. GoHighLevel lets you speak to your people throughout systems– telephone call, voicemail declines, Facebook DMs, Instagram, TikTok, WhatsApp, internet site conversation … ball of wax.
And the very best component? All those messages funnel right into one straightforward discussion tab. One inbox. Say goodbye to hunting down a stray Instagram message or neglecting to respond to a text. It’s in place. Tidy. Simple. Workable.
SaaS Mode, The Large Leagues
This one’s a game-changer if you’ve got entrepreneurial blood in your blood vessels.
SaaS mode lets you rebrand the platform as your very own software and market it. Seriously. You establish your own pricing, slap your very own logo design on it, and boom– you’ve got a whole new income stream.
It’s not quite “establish it and forget it”, however it’s absolutely near-passive revenue. And unlike providing solutions, where you’re limited by time and capacity, selling a white-labeled system ranges. Rapid.
If you’re already offering customers or you’ve got an audience, this might unlock a totally new earnings layer for you.
Automation That Liberates Your Life
Ever before get stuck doing the very same boring tasks over and over? Client onboarding, follow-ups, rescheduling … it eats up your day before you even reach the enjoyable stuff.
GoHighLevel’s automation workflows address that.
You can develop multi-step, multi-channel workflows that cause based upon activities– send out a follow-up SMS after somebody books, support leads through e-mail sequences, auto-tag calls in your CRM, timetable visits, you name it.
It’s effective– practically intimidatingly so at first. Once you set it up? Life-altering. You’ll wonder exactly how you ever took care of without it.
It’s Not Just for Agencies; GoHighLevel Playbooks
Back in the very early days, GoHighLevel was clearly designed with digital marketing firms in mind. And yeah, it’s still killer for agencies. Today? It’s method extra easily accessible.
If you run a local company– say a dental expert, a health and fitness workshop, a real estate firm– this platform can be your friend. You do not need a marketing degree to make it help you.
Even much better, GoHighLevel offers “snapshots”– basically prebuilt templates with funnels, automations, e-mails, and more tailored for certain markets. Load one up and you’re halfway done currently.
And at $97/month for the starter plan? It’s a heck of an offer contrasted to piecing every little thing along with various other devices that nickel and penny you right into a $500 tech stack.
Currently for the Not-So-Great Components
Alright, let’s be actual for a sec. GoHighLevel isn’t flawless. It’s loaded with power, but there are a couple of peculiarities you should understand prior to diving in.
Some Features Cost Bonus
GoHighLevel bills additional for certain things– generally e-mail, phone, SMS, and AI services. Not a ton of cash, however it’s something to element into your budget plan.
What pests me is that the pricing page doesn’t truly spell this out plainly. You have to dig with the help facility to figure it out. Directly? I believe they must be much more in advance regarding that.
Still, using Twilio or Mailgun with GoHighLevel is usually cheaper than going all-in on standalone platforms. So in the grand system, you’re still possibly conserving cash.
The Client Assistance? It’s a Variety
Right here’s where points obtain a little rough.
On one hand, GoHighLevel uses Zoom support calls– which is impressive and truthfully above and past what many systems offer you.
But on the other hand? Their online conversation and SMS support can be frustratingly slow-moving or unhelpful. I’ve had to chase after assistance representatives for follow-ups greater than when. And I’ve obtained text messages with flat-out wrong information (like informing me my free trial was finishing … when it wasn’t).
So yeah– for crucial things, publication a Zoom. Don’t rely upon conversation GoHighLevel Playbooks.
The Training Products? Pretty Outdated
This is one of my greatest complaints.
Since GoHighLevel updates constantly, their assistance docs and video tutorials usually obtain left in the dust. You’ll be attempting to comply with a tutorial, just to understand the screenshots and instructions are from, like, 2021.
If you’re new and counting on those resources, it can be irritating. That claimed, the community is energetic, and there are lots of upgraded walkthroughs floating around on YouTube and Facebook groups. You’ll figure it out– just be ready to Google a few points.
Stripe or Bust
Here’s a weird restriction: to use SaaS mode and some of the rebilling features, you have to make use of Stripe.
Currently, Stripe is great if you remain in the united state or various other sustained countries. But if you’re not? This could be an issue. There are various other payment integrations like PayPal and currently Square, yet they don’t cover every little thing (yet).
With any luck, that’ll change soon. Square integration is still brand-new, and there’s talk of expanding its capability. Fingers crossed.
It Can Be Overwhelming, Specifically for Newbies
Let me claim this loud and clear: GoHighLevel is not “plug and play”.
If you’re brand new to sales funnels, automations, or CRMs, the learning contour is real. You’re not going to understand every little thing in a day.
Truthfully, don’t even try. Beginning with the essentials– perhaps visit organizing or funnel production– and develop from there. Trying to learn every little thing at the same time is a recipe for burnout.
Additionally, the interface isn’t super intuitive. Some setups remain in your Agency view, others in your Sub-Accounts. Anticipate to really feel a little lost in the beginning. Entirely typical.
But once it clicks? You’ll feel like an illusionist.
Final thought
Below’s the bargain: GoHighLevel isn’t for every person.
If you want something dead-simple, like Mailchimp or Calendly, this probably isn’t the system for you. There’s too much power under the hood for it to be “simple” out of the box.
Yet if you’re constructing a significant service and you desire one tool to run the whole thing– marketing, CRM, sales, automations, support– then yes, GoHighLevel is 100% worth an appearance.
I don’t regret switching. Not also a little. And as soon as you get the hang of it? You’ll most likely wonder how you ever lived without it.
So go ahead, take the leap. Just offer yourself time to find out the ropes.
You’ll thank on your own later.