So, you’ve read about GoHighLevel and currently you’re questioning if it’s the right move for your service. Possibly somebody hyped it up. Perhaps you saw the buzz online regarding it being an “all-in-one” marketing remedy. Regardless, you’re here, searching for a real-deal malfunction. No fluff, no sugarcoating. GoHighLevel Lead Scoring..
Well, you’re in the right location.
Since after utilizing GoHighLevel for a few years, I’ve seen it all– the highs, the headaches, and the hidden treasures. Let me stroll you through what it’s actually like to use this beast of a platform, so you can choose if it’s a clever suitable for you.
GoHighLevel: A Giant
Let’s not dance around it– GoHighLevel is remarkably effective. It’s like giving your business a Swiss Army knife. You get CRM tools, marketing automation, funnels, appointment organizing, e-mail and SMS campaigns, social media DMs, subscription locations, sites, pipelines … the list goes on.
Yet right here’s the thing nobody informs you ahead of time: it takes time to discover. You will not simply subscribe and promptly feel like a marketing wizard. There’s a curve. But if you’re willing to climb it? The benefit allows.
What You’ll Love
You Can Finally Ditch All the Other Tools
Ever before seem like your service is duct-taped together with 10 various applications? One for e-mails, an additional for funnels, something else for text, and do not forget your reservation software. Oh, and your CRM.
Yeah … stressful.
GoHighLevel changes that. It replaces pretty much whatever– other than your settlement portal. (We’ll talk extra regarding that later on.) You will not have to juggle tabs or hope Zapier doesn’t problem out. Whatever’s in one area. And that alone? Worth the price of admission.
Seriously, I made use of to squander hours babysitting integrations. Now, I don’t even think about it.
It Keeps Improving. Like, Every Day
Most platforms roll out updates a few times a year. Perhaps when a quarter if you’re fortunate.
GoHighLevel? They get on lightning speed.
I have actually seen brand-new features decrease in the exact same week– also on the same day– numerous times. Eventually it’s a new integration with Square, the following it’s updated video uploads, then instantly there’s a brand-new social reporting device. It’s wild.
The development group is constantly listening to individuals (yes, you) and actually applying requests. You want something added? There’s a good chance it’ll show up on the roadmap and really obtain built. That sort of responsiveness is uncommon.
Communicate With Your Audience Every Means Possible
This component? Huge.
You’re not just stuck to email and SMS any longer. GoHighLevel allows you talk to your people throughout systems– call, voicemail drops, Facebook DMs, Instagram, TikTok, WhatsApp, website conversation … ball of wax.
And the very best component? All those messages funnel right into one simple conversation tab. One inbox. Say goodbye to searching down a stray Instagram message or failing to remember to respond to a text. It’s in place. Clean. Simple. Manageable.
SaaS Mode, The Large Leagues
This’s a game-changer if you’ve obtained business blood in your capillaries.
SaaS mode allows you rebrand the system as your own software program and resell it. Seriously. You establish your very own pricing, put your very own logo on it, and boom– you’ve obtained an entire new income stream.
It’s not quite “establish it and forget it”, yet it’s absolutely near-passive revenue. And unlike supplying solutions, where you’re limited by time and capacity, selling a white-labeled platform ranges. Fast.
If you’re already offering clients or you have actually obtained a target market, this can open an entirely new earnings layer for you.
Automation That Maximizes Your Life
Ever before obtain stuck doing the exact same dull tasks over and over? Client onboarding, follow-ups, rescheduling … it consumes your day prior to you even reach the enjoyable things.
GoHighLevel’s automation workflows resolve that.
You can construct multi-step, multi-channel workflows that trigger based upon actions– send a follow-up SMS after someone publications, support leads through email series, auto-tag get in touches with in your CRM, schedule visits, you name it.
It’s powerful– virtually intimidatingly so at first. Once you establish it up? Life-altering. You’ll question how you ever handled without it.
It’s Not Just for Agencies; GoHighLevel Lead Scoring
Back in the early days, GoHighLevel was clearly developed with digital marketing agencies in mind. And yeah, it’s still killer for firms. Today? It’s way extra obtainable.
If you run a regional business– state a dental expert, a health and fitness studio, a real estate company– this system can be your best friend. You don’t need a marketing level to make it benefit you.
Also better, GoHighLevel offers “snapshots”– basically prebuilt templates with funnels, automations, emails, and extra tailored for specific sectors. Lots one up and you’re halfway done already.
And at $97/month for the starter plan? It’s a hell of a deal compared to assembling whatever along with various other tools that nickel and dollar you into a $500 technology pile.
Now for the Not-So-Great Components
Alright, let’s be real for a sec. GoHighLevel isn’t remarkable. It’s packed with power, however there are a few quirks you must know prior to diving in.
Some Features Expense Additional
GoHighLevel bills additional for certain points– primarily e-mail, phone, SMS, and AI solutions. Not a ton of cash, however it’s something to element right into your budget plan.
What pests me is that the pricing page does not truly spell this out clearly. You need to dig with the assistance center to figure it out. Personally? I assume they need to be extra in advance regarding that.
Still, using Twilio or Mailgun with GoHighLevel is usually cheaper than going all-in on standalone platforms. So in the grand scheme, you’re still possibly saving money.
The Customer Support? It’s a Variety
Below’s where things obtain a little rocky.
On one hand, GoHighLevel uses Zoom assistance calls– which is amazing and truthfully above and past what most systems provide you.
But on the other hand? Their online chat and SMS support can be frustratingly slow or purposeless. I’ve needed to go after assistance reps for follow-ups greater than when. And I have actually obtained sms message with flat-out wrong information (like telling me my free trial was ending … when it had not been).
So yeah– for crucial stuff, book a Zoom. Don’t depend on conversation GoHighLevel Lead Scoring.
The Training Materials? Pretty Outdated
This is just one of my biggest complaints.
Due to the fact that GoHighLevel updates frequently, their assistance docs and video tutorials usually get left in the dust. You’ll be trying to comply with a tutorial, only to recognize the screenshots and directions are from, like, 2021.
If you’re new and relying upon those sources, it can be irritating. That said, the community is active, and there are tons of upgraded walkthroughs drifting about on YouTube and Facebook teams. You’ll figure it out– simply be ready to Google a couple of points.
Stripe or Bust
Here’s a strange restriction: to utilize SaaS mode and some of the rebilling features, you need to use Stripe.
Now, Stripe is excellent if you remain in the U.S. or various other sustained nations. But if you’re not? This could be a trouble. There are various other payment integrations like PayPal and now Square, however they don’t cover everything (yet).
Ideally, that’ll transform soon. Square integration is still new, and there’s broach broadening its capability. Fingers crossed.
It Can Be Overwhelming, Specifically for Newbies
Let me say this loud and clear: GoHighLevel is not “plug and play”.
If you’re all new to sales funnels, automations, or CRMs, the learning curve is genuine. You’re not going to understand every little thing in a day.
Truthfully, do not even try. Start with the fundamentals– possibly visit organizing or funnel production– and develop from there. Trying to learn everything at once is a dish for exhaustion.
Also, the user interface isn’t extremely instinctive. Some setups are in your Agency view, others in your Sub-Accounts. Expect to really feel a little lost in the beginning. Entirely regular.
Once it clicks? You’ll seem like a magician.
Verdict
Here’s the bargain: GoHighLevel isn’t for everybody.
If you desire something dead-simple, like Mailchimp or Calendly, this most likely isn’t the system for you. There’s way too much power under the hood for it to be “simple” out of package.
However if you’re developing a major company and you desire one tool to run the entire thing– marketing, CRM, sales, automations, support– after that of course, GoHighLevel is 100% worth an appearance.
I do not be sorry for changing. Not even a little. And when you get the hang of it? You’ll probably wonder how you ever lived without it.
So go ahead, take the jump. Just give on your own time to learn the ropes.
You’ll thank on your own later.